LISLE, Ill., June 17, 2015 (GLOBE NEWSWIRE) -- Kretschmar® Deli delivered a legendary experience for the winners of its CMA Music Festival Sweepstakes. Three grand prize winners and their guests were treated to an exclusive four-day trip to Nashville to enjoy the best of country music.
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The winners, Elizabeth M., Sara M., and Michele T., enjoyed a week filled with talented artists, stellar performances and lasting memories at the CMA Music Festival. Their prize package included air travel, spending cash, tickets to the all-star concerts at LP Field and access to a private show from The Kretschmar Future Legends of Country. Kretschmar provided tickets to the sold-out CMA Music Festival through its partnership with the Country Music Association.
"It's been an incredible experience," said Sara M. "The events we attended have been sold out for months, so it's really cool that we were able to be a part of them. We've been able to see amazing performances from the biggest, most-talented acts in country music. It truly was a country music trip of a lifetime."
The sweepstakes was part of Kretschmar's Future Legends of Country promotion, which began earlier this year. Rising country music stars Ruthie Collins, Elizabeth Huett and Cheryl LuQuire partnered with Kretschmar as brand ambassadors and have been involved with Kretschmar public relations and marketing activity throughout 2015, including the private concert held this week. The ongoing promotion includes song downloads on the Kretschmar Facebook page, radio remote appearances and local concerts.
"Our Future Legends of Country campaign has been a tremendous success," said Michael Sargent, Sr. Brand manager, Kretschmar Deli. "Through our partnerships with the Country Music Association and our Future Legends artists, we've been able to offer our fans and retail partners one-of-a-kind experiences. We're delighted to see our sweepstakes winners have such a wonderful time at the festival and cap off a terrific week of country music."
Additionally, five first-prize winners were awarded a Kretschmar branded acoustic guitar and two hundred fifty second-prize winners received a Kretschmar Country Music gift pack that included Kretschmar coupons, guitar picks, and Future Legends of Country hero cards.
Kretschmar is a brand of Smithfield Foods.
Kretschmar Premium Deli Meats & Cheeses has meant quality since 1883. Our hams are made with a unique hardwood smoking process. Kretschmar poultry and beef are hand-trimmed using the finest cuts. Our full line of Off-The-Bone deli meats are delicately sliced from the leanest, most tender cuts. And our premium Wisconsin cheeses repeatedly win in competitions world-wide. Try the Legendary Taste of Kretschmar today.
Founded in 1958, the Country Music Association was the first trade organization formed to promote a type of music. In 1961, CMA created the Country Music Hall of Fame to recognize artists and industry professionals with Country Music's highest honor. More than 7,450 music industry professionals and companies from around the globe are members of CMA. The organization's objectives are to serve as an educational and professional resource for the industry and advance the growth of Country Music around the world. This is accomplished through CMA's core initiatives: the CMA Awards, which annually recognize outstanding achievement in the industry; the CMA Music Festival, which benefits music education and is taped for a three-hour TV special; and "CMA Country Christmas," featuring Country artists performing original music and Christmas classics. All of CMA's television properties will air on the ABC Television network through 2021.
About Smithfield Foods
Smithfield Foods is a $15 billion global food company and the world's largest pork processor and hog producer. In the United States, the company is also the leader in numerous packaged meats categories with popular brands including Smithfield®, Eckrich®, Farmland®, Armour®, Cook's®, John Morrell®, Gwaltney®, Nathan's Famous®, Kretschmar®, Margherita®, Curly's®, Carando® and Healthy Ones®. Smithfield Foods is committed to providing good food in a responsible way and maintains robust animal care, community involvement, employee safety, environmental and food safety and quality programs. For more information, visit www.smithfieldfoods.com and www.smithfieldcommitments.com.
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Source:Smithfield Foods, Inc.