A slew of closely watched companies are set to report earnings this week, and a few are being eyed as big potential movers.
One company with a bright outlook coming into earnings is Chipotle, which reports Tuesday after the bell, according to Gina Sanchez of Chantico Global.
"This is a company that's seen increasing traffic. It's also seen increasing operating efficiency so that's driving revenues up, it's driving costs down," Sanchez said Friday on CNBC's "Power Lunch. "
She said although business at restaurants might be faltering, the company stands out as a competitor because of its affordability and sustainability. Chipotle shares are up almost 10 percent for the quarter.
Analysts also remain bullish on the name, with an average price target of $725.
"We believe that Chipotle can add hundreds if not thousands of restaurants in the United States over the coming years, sustaining high-single digit, low double-digit unit growth for the foreseeable future," Peter Saleh of BTIG wrote in an earnings preview.
Stacey Gilbert, head of derivatives strategy at Susquehanna Financial Group, singled out Amazon as the next big stock mover.
"Sentiment is just that Amazon shares have the potential to move at least 10 percent by next week's earnings report," Gilbert said Friday, adding that traders are betting on the upside and the downside about equally.
After Google reported earnings that beat analyst expectations, the tech giant's stock surged to add $65 billion in market capitalization in Friday trading.
Gilbert said that while Amazon may not be able to beat Google's one-day rise, following in Google's footsteps by adding cost-cutting measures could also send the company's stock higher. Amazon's share price has already risen more than 55 percent this year.
"If they did something similar to what Google did, you could see your similar type of size move that you're seeing in Google today," she said.
Gilbert also noted that options traders believe GoPro and Yahoo will be big movers on earnings.
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