Media consultant Mark Macias has offered up his analysis of the 2016 presidential candidates, including Donald Trump, Chris Christie, Hillary Clinton, Marco Rubio and Jeb Bush. Here, he offers advice to Bernie Sanders.
Bernie Sanders is close to a statistical tie with Hillary Clinton in the latest New Hampshire poll, but as Al Gore learned in 2000, one state doesn't make you president.
For Sanders to seriously challenge Clinton, he needs money and a national network to motivate voters and volunteers. He must persuade minorities to leave Clinton — a challenge since she had 72 percent of the nonwhite Democratic vote, according to a June Washington Post/ABC News poll. Sanders had only 5 percent in that poll. But his biggest obstacle of all: Clinton's expected $2.5 billion war chest.
Unfortunately for Sanders, money drives campaigns.
Fortunately for Sanders, so does perception and right now the growing perception is Sanders is a "real threat" to Clinton.