While U.S. beer sales are flat, more glasses are filling up with another type of fizzy beverage.
Sparkling wine sales are bubbling, with Moscato and Prosecco becoming popular among millennials. The hot demographic helped boost U.S. sparkling wine shipments by more than 8 percent in 2014, according to the Wine Institute.
But not just for weddings and other special occasions, an estimated 40 percent of adults are wine drinkers and are popping fizz-filled bottles for everyday moments.
"Prosecco has seen nearly 30 percent growth for the past several years," said Ray Isle, executive wine editor of Food & Wine Magazine.
In an interview with CNBC's "On the Money," Isle said that the wine has become a hit largely because of its qualities. "It tastes light, is less bubbly and a little bit sweeter than champagne," he added.
Sparkling wine has made its way onto the dinner table, even with a regular appearance at brunch, because it pairs quite well with food, Isle said. He added rosé was another big bottled success among bubbly connoisseurs.