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School Specialty's Classroom Direct(R) Outfits New York City's North Side School With Innovative, Collaborative Learning Furniture

GREENVILLE, Wis., Aug. 3, 2015 (GLOBE NEWSWIRE) -- Classroom Direct®, one of School Specialty's leading consumer-facing brands for educators, parents and children, extended its collaboration with the North Side School to furnish their early childhood center in Queens, New York with modern classroom desks ideal for 21st Century Learning. North Side is a non-profit charter school specializing in early childhood education and development, operating out of eight sites in the New York City boroughs of Queens and the Bronx.

Classroom Direct Showcase at KidzVuz 2015 Back-to-School Blogger Bash




Students and teachers at North Side will utilize state-of-the-art desks, provided by School Specialty under the Classroom Direct brand, which are designed for a collaborative learning environment and can adapt to diverse learning styles and teaching techniques. With the growing movement towards active and collaborative learning, educators expect 21st century classroom spaces to be versatile and instantly adaptable. This includes wedge-shaped desktops and flexible seating which can be configured for individual, small group or large group settings as classroom activities dictate.

Specifically, the North Side School will be outfitted with the Classroom Select Contemporary Stand Up Collaboration Desk™, which comes with an adjustable height that can be varied from 30 - 43 in. The model features a hexagon laminated top with black LockEdge for enhanced durability and easy maintenance. It measures 21 in x 16 in x 33 in and comes in elegant nickel chrome frame finish for an attractive look. The desktops are oversized so there is ample space for laptops, books and materials.

"We're very grateful for this generous gift of furniture from Classroom Direct, which our faculty and students at North Side will benefit from tremendously," stated Natasha Ganjian, Finance and Operations Director. "We are able to enhance the classroom environment in a manner that aligns with 21st century learning skills. Being a charter school that specializes in early childhood education, North Side serves the various learning needs of young students and our teachers and faculty look to leverage innovative equipment and tools that can assist in meeting these needs."

Classroom Direct's Donna Maurer, Director of Consumer Marketing, stated, "We're honored to be able to work again with the North Side School in furnishing the Contemporary Stand Up Collaboration Desks. Creating flexible spaces that support the diverse needs of 21st century educators and learners requires the right school furnishings and equipment solutions. We believe these desks will promote the kind of modern and flexible classroom setting that North Side needs."

A photo accompanying this release is available at http://www.globenewswire.com/newsroom/prs/?pkgid=34875

Classroom Direct, which provides leading PreK-8 school supplies, also joined the KidzVuz Back-to-School Blogger Bash on July18 at The Sheraton New York Times Square Hotel, where more than 400 of the top mom and dad bloggers and 160 amazing kids were invited to an afternoon of education and entertainment. Among the premier brand sponsors were Classroom Direct, GameStop, Hasbro, LG Electronics, LEGO, LEGO Dimensions, Lysol, Sony Pictures Entertainment - Pixels, Star Stable, Wonder Workshop, and WWE. Classroom Direct showcased top back-to-school gear and engaged with attendees in fun ways, including a chance to win a gigantic school supply cake made of favorite essentials such as Lysol wipes, Elmer's Glue, Crayola markers and crayons, and Fiskars scissors, to name a few. Bloggers were tasked to take a selfie with the towering cake and tweet or Instagram it for a chance to win. This year's winning blogger is @stacieinatlanta. Check out her cool cake selfie and pics from the event!

Mrs. Maurer continued, "Our participation in the KidzVuz back-to-school event was another wonderful experience and we're excited to have had the opportunity again to preview the upcoming back-to-school season and meet with young students and their families, as they prepare for the new school term and equip themselves with the latest cool tools for a successful year ahead!"

About Classroom Direct

Classroom Direct® is a premier consumer-facing brand of School Specialty (OTCQB:SCOO), a leading distributor of innovative and proprietary products, programs and services to the education marketplace. Classroom Direct is the go to source for top PreK-8 classroom products that educators need and want . . . all at value prices! Featuring over 20,000 budget-friendly products in over twenty product categories, including arts & crafts, classroom furniture and office supplies, the Classroom Direct lineup provides teachers, parents and students all the best choices, values and selection to help achieve their educational goals. For more information about Classroom Direct, please visit our website at www.classroomdirect.com or on Twitter @ClassroomDirect. Additionally, like us on Facebook at www.facebook.com/ClassroomDirect.

CONTACT: Company Contact: Donna Maurer Director of Consumer Marketing Tel: 920-882-5870 Email: donna.maurer@schoolspecialty.com Media Contacts: Glenn Wiener and Dionne Manchester GW Communications (for School Specialty) Tel: 212-786-6011 / 212-786-6068 Email: gwiener@GWCco.com / dionne@GWCco.com

Source:School Specialty, Inc.