ESPOO, Finland, Aug. 12, 2015 (GLOBE NEWSWIRE) -- After a very successful debut in Northern California, Neste's NEXBTL renewable diesel is now also available to drivers in Southern California at retail stations. Propel Fuels is the first retailer in the world to sell essentially neat NEXBTL renewable diesel to consumers under the brand name Diesel HPR (High Performance Renewable).
NEXBTL based Diesel HPR proved an instant hit in March 2015 when it was launched at 18 Propel stations across Northern California. Within the first three months, Propel experienced a 300% increase in sales volume and customers provided great feedback on the fuel which both improves performance and significantly reduces harmful tailpipe emissions such as nitrogen oxide, carbon monoxide and particulates.
"Drivers across Southern California can now experience the power, performance and value Diesel HPR provides over traditional petroleum-based diesel," said Rob Elam, CEO and Co-Founder of Propel. "Fleets and consumers can be confident in filling up with the nation's lowest carbon renewable fuel."
California is a forerunner in renewable energy. Renewable diesel plays a significant role in California's climate plan. Neste's NEXBTL renewable diesel meets federal and California diesel specification requirements.
"We are very thrilled that Californian motorists have welcomed NEXBTL renewable diesel and that we can help our customer Propel Fuels to grow their business and expand the distribution of Diesel HPR, says Kaisa Hietala, Executive Vice President, Renewable Products at Neste. "Together, we will help California to reduce emissions and also improve the air quality for all Californians. "
NEXBTL renewable diesel offers an excellent way for companies to reduce their carbon footprint as well as for cities to improve their air quality. Produced from 100% renewable raw materials, NEXBTL renewable diesel can achieve up to 90% reduction in greenhouse gas emissions over its lifecycle in comparison to petroleum diesel. In addition, it can reduce levels of local emissions that have a negative impact on air quality. NEXBTL renewable diesel can be blended to any concentration and can even be used neat; NEXBTL is hydrocarbon renewable diesel and as such is fully compatible with all modern diesel engines and existing distribution infrastructure, requiring no changes in the supply chain. It is not the same product as traditional biodiesel.
Diesel HPR consisting of Neste's NEXBTL renewable diesel is now available at 13 Propel stations across Southern California including several in Los Angeles/Orange County, Inland Empire and San Diego. A complete list of locations is available at dieselhpr.com/locations.
Director, Corporate Communications
Neste US: Tuija Kalpala, Marketing Manager, Neste US, Inc., tel. +1 (832) 840-4707, firstname.lastname@example.org
Propel Fuels: Jaime Quick, ChangeUp for Propel Fuels +1 206-229-5183 (cell), email@example.com
Neste in brief
Neste is a forerunner in oil refining and renewable solutions. We offer our customers cleaner traffic solutions and industrial products based on cutting-edge research. We are the leading producer of renewable diesel in the world, with an annual production volume of more than 2 million tons. We are also the world's largest producer of renewable fuels from waste and residues. Our sustainable practices have received recognition in the Dow Jones Sustainability World Index and the Global 100 list of the world's most sustainable companies. In 2014, our revenue amounted to EUR 15 billion. Neste shares are listed on NASDAQ Helsinki. Cleaner traffic, energy and life are moved forward by 5,000 professionals. Learn more at neste.us or neste.com
Propel was founded in 2004 to bring better fuels to the retail market, offering Flex Fuel E85 and advanced diesel blends that deliver more power, produce less carbon, and cost less than petroleum. The company leads the retail fueling industry with innovations including CleanDrive, the nation's first integrated carbon emission reduction tracking platform. Find Propel at 43 Flex Fuel E85 and 36 advanced diesel locations across California and Washington State.
Propel is ranked among 2015's top 10 private companies in Silicon Valley and is recognized by Inc. Magazine's "Inc. 500." Locations and real time pricing can be found on Propel's mobile app available in the Android and Apple app stores. Learn more at propelfuels.com
Propel Fuels Diesel HPR http://hugin.info/133386/R/1945157/705101.jpg
Source:Neste Oil Corporation