Dr. Lara Oboler, an interventional cardiologist at New York's Lenox Hill hospital, was in her mid-30s when she was ready to start a family. But things weren't moving as quickly as she would have liked.
She started researching and came across mucolytics, a type of drug generally used to break up chest congestion. She found that it can also thin cervical mucus, in turn, making it easier for sperm to swim to an egg. In fact, birth control pills that contain progesterone actually have the opposite effect. They thicken cervical mucus.
Oboler claims she got pregnant one month after using a mucolytic. She concluded that this was an option that should be made available to all women. So she joined forces with her sister-in-law, Goldner, a former marketing executive, to start PregPrep in 2010.