NEW YORK, Aug. 18, 2015 (GLOBE NEWSWIRE) -- On Wednesday, August 26, 2015, IgnitionOne will host an exclusive webinar that highlights mobile search strategies that marketers will need heading into the 2015 holiday season. Mobile shopping has hit an all-time high and it's no question that search marketing is on the rise. With the holiday season just around the corner, it is crucial that marketers implement mobile strategies that break through the noise and reach their target audiences.
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The webinar, "Smarter Search Strategies for 2015 Holiday Shoppers," features a collaboration between Dave Ragals, Global Managing Director of Search for IgnitionOne, and Rob Lenderman, COO and Co-Founder of Boost Media.
Participants in the webinar will:
- Gain insight into the latest trends in mobile paid search
- Explore considerations to impact your strategy development
- Learn how to optimize ad creative for mobile and why context matters
- Discover the 10 best ways to engage holiday buyers
"Smarter Search Strategies for 2015 Holiday Shoppers," takes place on Wednesday, August 26 at 1:00 p.m. ET. Registration ensures access to the recorded playback.
Register here to join: http://www.ignitionone.com/webinar-smarter-search/
IgnitionOne is a global marketing cloud leader. The company's Digital Marketing Suite (DMS), with a powerful data management platform (DMP) at its core, simplifies life for marketers by providing an integrated suite of solutions that significantly improve digital marketing performance across all devices. The DMS encompasses algorithmic media management across channels such as search, programmatic display, mobile, email and social; advanced data management; user scoring, lead optimization and website personalization. With a global footprint of over 450 employees in 17 offices across 10 countries, IgnitionOne is one of the largest independent marketing technology companies in the world.
IgnitionOne currently scores over 300 million users monthly in 75 countries and powers more than $30 billion in revenue each year for leading brands, including General Motors, CenturyLink, Bridgestone, La Quinta and Fiat, as well as advertising agencies such as 360i, GroupM and iProspect.
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CONTACT: Joe LaSala IgnitionOne 646.360.5903 firstname.lastname@example.org