×

Softcup Announces DKT International as Exclusive Distributor for Brazil

SAN DIEGO, Aug. 19, 2015 (GLOBE NEWSWIRE) -- Softcup is pleased to announce DKT International as the exclusive distributor of Softcup menstrual cups in Brazil where they will be sold as Prudence Softcup. DKT International designs and implements social marketing programs in 20 countries around the world to promote family planning and HIV/AIDS prevention.

"Including Prudence Softcup in our portfolio as a new alternative for feminine hygiene matches our mission to guarantee freedom and sexual pleasure for our consumers," said DKT Brazil CEO Daniel Marun.

Softcup Brand Director Kaitlin Ball traveled to Brazil to join the DKT team for the launch. DKT has planned an exclusive media event for Brazil's leading female reporters, journalists and bloggers in which two local OB/GYNs will introduce Softcup.

"We are thrilled that women in Brazil now have access to convenient 12-hour period protection with Softcup," said Ball. "We think this is a great market, not only for the product, but for our larger goals of empowering women to be free and fearless."

Learn More About DKT Brazil

About Softcup

Softcup is a flexible cup that is worn internally, around your cervix to collect, rather than absorb, menstrual flow. It's hypo-allergenic, latex-free and completely safe when used as directed. Learn more at http://softcup.com/.

CONTACT: Media Inquiries Kaitlin Ball +858-550-1900 ext. 113 kaitlin@evofem.comSoftSource: Softcup