National Research Publishes 1 Millionth Online Patient Rating for Reputation Clients

LINCOLN, Neb., Sept. 3, 2015 (GLOBE NEWSWIRE) -- This week, National Research Corporation (NASDAQ: NRCIA and NRCIAB) published its 1 millionth online patient rating through its Reputation solution. Pioneering hospitals and clinics across 33 states and Washington D.C. have contributed to this milestone since April 2014.

Steve Jackson, Group President for National Research said, "The one million ratings we have published for our clients vastly outnumber the online doctor ratings collected by all third-party physician rating websites combined over the past 18 months. It's been exciting to help lead this transparency movement sweeping the industry, and we are proud to help our clients give consumers the information they need to make better-informed decisions when selecting a healthcare provider."

The company's Reputation solution is the only turnkey technology enabling healthcare organizations to use existing patient satisfaction survey data to publish independently verified patient ratings and reviews on their websites and physician profile pages. The solution has resulted in empowered consumer choice, measureable patient experience improvement, greater online visibility, and increased patient acquisition and retention for the growing list of National Research clients.

National Research has set the standard for publishing online patient experience ratings in its published "Best Practice Methodology for Converting CAHPS Survey Responses to Online Star Ratings," released to the public in June 2015.

"The standards of methodological integrity that are enforced by National Research were made public in June of this year to help ensure consistency across all healthcare organizations who choose to implement this type of transparency program, regardless of the survey vendor they use for data collection," explained Andrew Ibbotson, Vice President of the company's Reputation division.

To establish trust and maintain consumer confidence in patient experience ratings, it is important that healthcare organizations:

  1. Use an accredited survey vendor to collect patient feedback.
  2. Be fully transparent about how ratings are calculated.
  3. Post 100% of patient ratings collected.
  4. Post all comments unless they meet a strict set of published exclusion criteria.
  5. Use an independent third-party to publish/audit all ratings and comments.

National Research is honored to have shared the journey to this milestone with so many leading healthcare institutions. As the transparency movement continues to gain momentum, National Research will continue to contribute by sharing insights and best practices with the industry through its publicly available healthcare transparency resource center:

About National Research Corporation

For more than 30 years, National Research Corporation (NASDAQ: NRCIA and NRCIB) has been at the forefront of patient-centered care. Today the company's focus on empowering customer-centric healthcare across the continuum extends patient-centered care to incorporate families, communities, employees, senior housing residents, and other stakeholders.

For more information, call 800-388-4264, write to, or visit

CONTACT: Kayla Lounsbery Marketing Manager National Research Corporation 800-388-4264

Source:National Research Corporation