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Polaroid puts new spin on an old favorite

Polaroid Snap
Source: Polaroid
Polaroid Snap

The death of the instant film camera has been greatly exaggerated.

Polaroid revealed on Wednesday a modernized version of its classic instant print camera, the Polaroid Snap.

This play on a nostalgic favorite is a pocket-sized camera that prints wallet sized photographs automatically after an image is captured. What sets the Polaroid Snap apart from its predecessors is the addition of a SD card slot that holds up to 32 gigabytes of data and a printer that doesn't use ink.

Partnering with a company called ZINK, Polaroid's new camera prints images on special paper that has cyan, yellow and magenta dye crystals beneath a protective polymer overcoat. The printer uses heat to activate the color crystals and results in a smudge-proof photograph.

The Polaroid Snap, which will cost you $99, will be available in the fourth quarter of 2015 in four colors: black, white, red and blue.