BMW Inspires 7 Series Customers With Prysm Cascade Video Wall

SAN JOSE, Calif., Sept. 15, 2015 (GLOBE NEWSWIRE) -- Prysm today announced the installation of a Cascade 190 video wall at BMW Group (XETRA: BMW) in Munich. Located at BMW Welt, the heart of the BMW brand experience, the 15ft wide by 5ft high video wall was commissioned for the exclusive sneak premiere of BMW's new flagship 7 Series that launches in the fourth quarter of 2015.

Known for its aerodynamic designs, elegant styling and innovative technology, BMW created a holistic, multi-sensory experience that brought the contemporary luxury lifestyle of the 7 Series alive. With careful selection and integration of craftsmanship, premium materials and the use of cutting edge technology, BMW designed a one-of-a-kind interactive customer experience with the multi-touch Cascade 190 video wall as its centerpiece. During the event, the Cascade 190 video wall conveyed key concepts of artistry, luxury and performance embodied in the BMW 7 Series. With a 75 square foot interactive digital canvas, the Cascade 190 video wall inspired and engaged customers.

Cascade video walls and displays put powerful collaboration capabilities at your fingertips. As simple to use as a tablet, users can capture, contribute and share content and ideas. Live streaming video, web apps, documents, presentations, images and inputs from PCs and mobile devices can be displayed, resized, positioned and annotated on screen. The Cascade series is available in four standard sizes from 65" to 190" diagonal. Prysm also provides custom-sized Olympic video walls tailored for customers' specific needs.

About Prysm, Inc.

Prysm is a Silicon Valley-headquartered company delivering total display solutions that create unrivaled immersion and engagement. Combining groundbreaking hardware, software and services, Prysm is revolutionizing the world of large-scale displays. Prysm's Laser Phosphor Display (LPD) platform is a key foundational technology that makes possible breathtakingly beautiful, scalable and versatile video walls. Prysm display solutions serve major brands worldwide including leaders in technology, retail, financial services and media as well as governments and universities. Prysm has a global sales and support network with offices in Boston, Chicago, Indianapolis, New York, San Jose, London, Bangalore, Dubai and Beijing. Learn more at

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CONTACT: Jennifer Rumold Prysm Inc +1 408-586-1150 pr@prysm.comSource:Prysm, Inc.