LONDON, Oct. 01, 2015 (GLOBE NEWSWIRE) -- The Wall Street Journal and The Times of London today announced the launch of a joint partnership for corporates, bringing together the world’s leading publications for business coverage in a unique digital subscription bundle.
As part of the subscription package, readers will have access to three leading business publications, providing them with award-winning coverage of the biggest financial, economic and political stories in the UK and around the world each day, along with unparalleled insight, commentary and analysis from some of the top voices in journalism. These include the Journal’s Simon Nixon, David Enrich and Jon Hilsenrath and The Times’s Ed Conway, Alistair Osborne, and Daniel Finkelstein. Readers will be able to access the full digital offering of the three publications from their workplace via this corporate subscription bundle.
“Our readers demand coverage that is distinctive, original, exclusive, high–quality and highly valuable,” said Gerard Baker, Editor-in-Chief of The Wall Street Journal. “Truly ambitious organizations need to understand the news and how it impacts their world, from market-moving updates and alerts to insightful analysis of and commentary on the issues driving agendas in their region and internationally.”
“The Times of London is one of the most trusted, authoritative newspapers in the world,” said John Witherow, Editor of The Times. “International readers looking for agenda-setting intelligence on British politics, foreign affairs and European businesses need look no further. That’s why every day more senior business people in Britain read The Times than any other newspaper.”
For more information on the subscription bundle visit subscription.wsj.com/corporate
LONDON EVENTS FOR OCTOBER
The introduction of the new offer follows the Journal’s recent launch of new global editions in Europe and Asia and kicks off a month-long series of events in London, including a major sampling campaign that will see one million copies of the new paper being distributed at key travel hubs across the City. These include Bank and Canary Wharf stations, London City Airport and more than 75 corporate offices throughout the City.
“Today marks the beginning of a sustained and committed push for us in London, one of the greatest cities in the world and a key focus in our drive for international growth,” said Suzi Watford, Chief Marketing Officer for Dow Jones. “We are proud to give Londoners a taste of our new edition and to introduce readers to the breadth of coverage the Journal offers and we look forward to meeting our customers and subscribers at a range of events this month in the City.”
London is the debut city for The Wall Street Journal’s series of activities in select cities, designed to introduce the new global editions and promote Dow Jones’s wider stable of products and brand to a larger audience. Starting today, the Journal will launch targeted advertising across the City and host a variety of reader events designed to showcase the breadth and depth of the Journal’s coverage. These include talks with senior Journal editors and discussion panels on fine wine, modern art and design. For more information on WSJ+ events in London this month visit WSJplus.com/London.
About Dow Jones
Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 125 years and today has one of the world’s largest newsgathering operations globally. It produces leading publications and products including the flagship Wall Street Journal, America’s largest newspaper by paid circulation; Factiva, Barron’s, MarketWatch, Financial News, DJX, Dow Jones Risk & Compliance, Dow Jones Newswires, and Dow Jones VentureSource.
About The Wall Street Journal
The Wall Street Journal is a global news organization that provides leading news, information, commentary and analysis. Published by Dow Jones, The Wall Street Journal engages readers across print, digital, mobile, social, and video. Building on its heritage as the preeminent source of global business and financial news, the Journal includes coverage of U.S. & world news, politics, arts, culture, lifestyle, sports, and health. It holds 36 Pulitzer Prizes for outstanding journalism.
About The Times and Sunday Times
The Times is the oldest national daily newspaper in the UK, founded in 1785. The Sunday Times is Britain’s biggest-selling quality Sunday newspaper. It published Britain’s first standalone business section in 1964.
The Times and The Sunday Times were two of the first newspapers in the world to launch subscription websites in 2010 and they now have some 400,000 members. In December 2014, Times Newspapers Limited delivered their first operating profit in 13 years. In 2015, The Times was named Newspaper of the Year for the second time in three years at the British Press Awards and scooped seven other major awards.
The Business Elite Survey 2014 named The Sunday Times the UK’s no.1 title for reaching business people, read by 46 per cent of the business elite every week. The Times is the no.1 daily title, read by 41 per cent more senior management executives than both The Daily Telegraph and the Financial Times every day.
According to the August 2015 National Readership Survey, The Times has a 2.5 million weekly average issue readership and more than a million readers of its Saturday edition. The Sunday Times has huge readership across its sections, including 2 million readers of its main section, 1.2 million readers of the Money section and 1.1 million readers of the Business section.
Media Contacts Hannah Syrocki Hannah.email@example.com +44 (0)207 573 4059
Source:Dow Jones & Company