Fast food is getting slower ... again.
The average drive-thru time has jumped to just shy of 222 seconds, according to QSR Magazine's annual study of drive-thru orders. This represents a slowdown from 203.29 seconds a year ago.
The slowdown is "pretty significant" the QSR said, as chains continue to grapple with the impact of menus that offer more ways for customers to craft their own meals, said Sam Oches, the magazine's editor
"I think the trend has continued. What we started to see a couple years ago is increased times. Customization and enhanced menu items are slowing things down," Oches said.