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PARIS HILTON UNWRAPS HEIRESS LIMITED EDITION THIS HOLIDAY SEASON

NEW YORK, N.Y., Oct. 6, 2015 (GLOBE NEWSWIRE) -- On October 6th, 2015 businesswoman and media icon Paris Hilton unveils Paris Hilton Heiress Limited Edition, a beautifully redesigned limited edition bottle of the original scent. The sensual fragrance captures Hilton's classic style and signature vibrant personality. Lush tropical floral notes enhance its sensuality and allure. Embellished with red diamond-inspired crystals, Paris Hilton Heiress Limited Edition is available in 3.4 fl. oz. Eau de Parfum at Perfumania stores nationwide and online at www.perfumania.com.



"This is one of my favorite scents," Hilton says. "It's just so playful and fun! I really feel like this is my go-to scent when I attend parties and events because it lasts so long but it's not overpowering when you first spray it on. Plus the bottle is so festive with red crystals that it just makes you feel like an heiress!"

"We are thrilled to announce the launch of Paris Hilton Heiress Limited Edition. Paris continues to be one of our most successful brands, and it's a pleasure to be her partner in growing her expansive fragrance empire," Don Loftus, President of Parlux Ltd.

The Fragrance (MSRP $65.00)

Created by Master Perfumer Steven DeMercado, Paris Hilton Heiress Limited Edition defines the youthful style and elegant sophistication of the world's most famous heiress, saying, "I set out to create an irresistibly flirty scent beginning with champagne and sparkling fruity top notes to lure the user in. Rich and heady florals in the mid and softly sensual musks on the dry down wrap the fragrance with an innocent sensuality. The fragrance is kissed with a touch of sweetness to appeal to the woman who lives her life like a modern stylish heiress."

Juicy, exotic and warm, the fragrance opens with a swirl of passion fruit and juicy orange burst, accompanied by a splash of peach granite and champagne mimosa, allowing this accord to sparkle. A mysterious floral melody is at the heart. Notes of star jasmine, lush tiare flower, tropical ylang-ylang and vibrant honeysuckle provide an exotic bouquet. Dewberry blossom and grandine combine to add a rich fruity sophistication. At its base, the dry down unfolds with violet leaf, sheer vetiver, Tahitian tonka, and blonde woods, making this Eau de Parfum your perfect signature scent.

Paris Hilton Fragrance Collection

Paris Hilton for Women (2004), Paris Hilton for Men (2004), Just Me by Paris Hilton for Women (2005), Just Me by Paris Hilton for Men (2005), Heiress by Paris Hilton for Women (2006), Heir by Paris Hilton for Men(2006), Can Can by Paris Hilton for Women (2007), Fairy Dust by Paris Hilton for Women (2008), Siren by Paris Hilton for Women (2009), Tease by Paris Hilton for Women (2010), Paris Hilton Passport Collection for Women: Paris Hilton in South Beach, Paris Hilton in Paris, Paris Hilton in Tokyo, Paris Hilton in St. Moritz (2011), Dazzle (2012), Can Can Burlesque (2013), With Love, Paris Hilton (2014), Paris Hilton Limited Anniversary Edition (2015), Paris Hilton Heiress Limited Edition (2015)

ABOUT PARLUX LTD

Parlux LTD, a leading global beauty company designs, manufactures, markets and distributes prestige fragrances and related products since 1987. It holds the licenses for notable fragrance brands including Rihanna, Jessica Simpson, Vince Camuto, Kenneth Cole, JAY Z and Tommy Bahama among others.

Parlux LTD is a wholly owned subsidiary of Perfumania Holdings Inc., an independent, national, vertically integrated wholesale distributor and specialty retailer of fragrances and related products. It is traded on the NASDAQ exchange (PERF). http://www.parlux.com

For more information on Paris
Website: www.parishilton.com
Twitter: @ParisHilton
Instagram: @parishilton
Facebook: https://www.facebook.com/parishilton

A photo accompanying this release is available at:
http://www.globenewswire.com/newsroom/prs/?pkgid=36715

CONTACT: PR Contact Dawn Miller, Miller PR Tel: 323.761.7220 Email: parlux@miller-pr.comSource:Perfumania Holdings, Inc