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"7 and 7" Webinar to Highlight Artificial Intelligence for Optimizing Lead Conversion

FOSTER CITY, Calif., Oct. 26, 2015 (GLOBE NEWSWIRE) -- Conversica, the leading provider of lead engagement software for marketing and sales, will host a live webinar, "Lead Conversion Mixology: '7 and 7' is a Good Drink, But Not the Best Way to Convert Your Leads" on October 29 at 2 p.m. ET. This customer success webinar will feature Ben Chaib, VP of Sales and Marketing for The Los Angeles Film School, a for-profit college educating students for the entertainment industry. Chaib will discuss how the School used a "personal touch" to generate a 33% increase in lead engagement using artificial intelligence software.

Gary Gerber, Senior Director of Product Marketing for Conversica will join Chaib to share ideas on how AI technology is currently being used by thousands of sales representatives worldwide to create billions in sales revenue while cutting the cost of leads.

Attendees of the "Lead Conversion Mixology" webinar will learn why most leads are not being followed up and what to do about it. Key takeaways will include how to:

  • Increase lead engagement rate up to 50% or more
  • Swiftly determine the hottest leads out of thousands and save money in the process
  • Dramatically increase the number of contacts per lead


What: "Lead Conversion Mixology: '7 and 7' is a Good Drink, But Not the Best Way to Convert Your Leads" live webinar
When: Thursday, October 29, 2015, at 2 p.m. ET/11 a.m. PT
Where: Register for this free webinar at http://go.conversica.com/webinar-LAFilm

A video preview of the webinar by Ben Chaib is available at https://youtu.be/Si58qDYjaSA.

Those that can't attend the webcast can learn more about the LA Film School's use of Conversica in a video at https://youtu.be/oahHXuRwz40 and in a written case study at https://resources.conversica.com/h/i/137405152-los-angeles-film-school.

About Conversica

Conversica is the leading provider of lead engagement software for marketing and sales organizations. Driven by artificial intelligence technology, Conversica's virtual sales assistant automatically contacts, engages, nurtures, qualifies and follows up with leads via natural, two-way email conversations until the lead converts into an opportunity or opts out. The sales assistant interprets the lead's intention and sentiment in email replies and extracts key information, such as phone numbers and the best time to call, then expertly hands off the lead to the appropriate salesperson to close the deal. As a result, our customers find their next customers more quickly and efficiently, while ensuring no lead is left behind.

Used by more than 10,000 sales representatives worldwide, Conversica maximizes sales opportunities by optimizing sales team productivity and has helped create more than US$8 billion in sales revenue.Conversica is a portfolio company of Kennet Partners and is headquartered in Foster City, California.

To learn more, visit www.conversica.com and follow us on Google+, YouTube, Facebook, LinkedIn and Twitter.

CONTACT: Contact Gary Thompson Clarity Communications +1-925-768-2400 gthompson@claritycommunications.us

Source: Conversica