NEW YORK, Nov. 23, 2015 (GLOBE NEWSWIRE) -- Dow Jones announced today a strategic investment in l’Opinion, a leading French business publisher founded in 2013 by journalist Nicolas Beytout. The agreement will include a range of joint commercial initiatives, beginning with a digital marketing partnership between the l’Opinion and The Wall Street Journal. This investment will allow l'Opinion to further develop its digital services and reinforce its print edition, at a time when it has been recognized as one of the influential national mastheads in France.
The €2 million Euro investment, which closed on November 20, 2015, gives Dow Jones a minority stake in l’Opinion.
The partnership will see The Wall Street Journal and l’Opinion work together on the joint marketing of digital subscriptions to extend the reach of both publications. In addition, l’Opinion licensed content will be available exclusively via Factiva, Dow Jones’s leading source of news, data and insight. Both parties will continue to collaborate for further opportunities.
"l’Opinion is an influential publisher in the French business, economic and political landscape. This investment will amplify our international ambitions and extend our digital reach in the heart of Europe, providing robust digital opportunities to the benefit of both Dow Jones and l’Opinion elite customers,” said William Lewis, Chief Executive Officer of Dow Jones. “We are delighted to help support the important work they do in the great country of France and beyond."
“It is with huge pride and delight that we welcome Dow Jones as one of our shareholders and business partners. This is a major recognition of the tremendous work accomplished by the team here at l'Opinion over the last two and half years, and we appreciate their support for journalism in France, particularly at this critical time in our history,” said Mr. Beytout. “Dow Jones is one of the major, leading media organizations in the world. This is also an indication that we have made the right choice to have a digital and print media, and a paid model for our digital future.”
About Dow Jones
Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 125 years and today has one of the world’s largest newsgathering operations globally. It produces leading publications and products including the flagship Wall Street Journal, America’s largest newspaper by paid circulation; Factiva, Barron’s, MarketWatch, Financial News, DJX, Dow Jones Risk & Compliance, Dow Jones Newswires, and Dow Jones VentureSource.
Launched in May 2013 by Nicolas Beytout, l'Opinion is an influential digital media company with a daily print version and video product. It covers political, economic and international news. It is a clearly positioned supporter of economic liberalism and is pro-business and pro-european. Today, l'Opinion, has a daily distribution of 35,000 copies and 700,000 unique visitors monthly (Google Analytics, September 2015).
Source:Dow Jones & Company