Take a look at some of Friday's early movers:
Target gained more than 1 percent after the company said Black Friday weekend shopping got off to a good start with "unprecedented" results on Target.com and "a strong turnout" at stores Thanksgiving Day.
Shares of e-commerce giant Amazon.com rose more than half a percent in pre-market trade.
Wal-Mart gained 0.4 percent in pre-market trade, while Macy's reversed an initial decline to rise more than half a percent.
Other retailers such as J.C. Penney, Nordstrom, Ross Stores, TJX, Gap and Urban Outfitters will also be in focus in the shortened trading session as investors await Black Friday shopping results.
Disney fell about 2 percent in pre-market trade after regulatory filings showed more than 3 percent from the previous fiscal year.
The iShares MSCI Emerging Markets ETF (EEM) was off more than 1 percent in pre-market trade following an overnight decline in Asian stocks. A roughly 5.5 percent plunge in the Shanghai composite led the sell-off after news the China Securities Regulatory Commission launched investigations into local brokerages to crack down on short selling and speculation.