NEW YORK, Dec. 8, 2015 (GLOBE NEWSWIRE) -- Yappn Corp. ("Yappn" or "Company") (OTCQB:YPPN), a leader in real-time language technology and translation is pleased to announce that its Windrose Global Ecommerce Platform ("Windrose" or "WGE") is now available as an extension for the Magento® Community Edition Ecommerce Product ("Magento®"). We are also delighted to announce we have already deployed our first store, "Blades", a fashion store that has been riding with skaters from Washington Square Park to the world at large for more than two decades.
Neil Stiles, Interim CEO stated: "Following our Shopify® application launch in June, the launch of our Windrose Global Ecommerce Platform extension for Magento® helps us validate our mission to become the preferred supplier of Language Services for Ecommerce. We have a number of Magento® installations underway, including our first store for 'Blades', a fashion store curating only the best apparel, footwear, hard goods and accessories in the skate, snow and surf lifestyles with two physical locations in New York and a website that ships internationally. Our technology will help Blades globalize their offerings without having to incur the prohibitive localization costs. The system integration is quick and cost-effective, increasing efficiency, effectiveness and customer satisfaction."
Magento® is the leading platform for open commerce innovation with over $50B in gross merchandise volume transacted on the platform annually. The Magento® Community Edition is an open source Ecommerce software used to power over 240,000 online stores.
Yappn's WGE application is a Microsoft Azure® cloud recurring fee based software-as-a-service (SaaS) deliverable that is a combination of a native Magento® extension and a cloud-based real-time service and portal enabling E-tailers to expand their reach into up to 67 different languages simply and easily through an automated extension install without any development or computer programming experience required on the users part. The Windrose Magento® extension allows online stores to be viewed in multiple languages without the creation of additional Magento® storefronts, making marketing, sales and support seamless and easy to both the customer and vendor.
Yappn's WGE Application is available in specific individual languages, or in combined language packs, along with online robust client portal features that allows, among other features, customized translation lexicons, industry specific terms, common domain and contextual libraries, management of "do not translate" lists, marketing, social media and customer care features, as well as analytics. The Windrose Magento® extension and Client Portal will enable vendors to create and maintain an ongoing enhanced, respectful customer experience for global online e-tailing without the need to add a team to support the addition of the languages. This creates a global experience for both the vendor and customer in an efficient and effective environment, enabling complete scale of all online multilingual activities.
The WGE Platform & Framework has been developed to seamlessly integrate with the industry's leading online commerce vendors, partner programs, agencies and custom store developers, creating a single platform for major organizations to "plug into", allowing customization for each system for the "last mile" being the technology between WGE and the online store or system. Yappn's focus on a foundational framework, rather than individual systems and partners provides a more comprehensive, scalable approach to global integration with companies around the world.
To learn more about Why Language Matters to a growing global economy, visit our blog at www.whylanguagematters.com
Yappn Corp. (OTCQB:YPPN) empowers brands to globalize their offerings and build larger market share by efficiently removing the language barrier in real-time. Focusing on the Ecommerce market, Yappn is the most innovative supplier of Advanced Machine Translation Services to provide a complete customizable set of tools to engage consumers in up to 67 languages to support the entire sales cycle, in real-time, from online marketing to Ecommerce sales and customer care.
Yappn provides high fidelity language services, utilizing its 3 US patents and proprietary technology to understand the true meaning of the message. System integration is quick and cost-effective, increasing efficiency, effectiveness and customer satisfaction.
For more information, please visit http://www.yappn.com or contact:
Jeanny So, VP, Strategy & Corporate Communications
T: 1.800.395.9943 x 228
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