HASBROUCK HEIGHTS, N.J., Dec. 16, 2015 (GLOBE NEWSWIRE) -- Retail TouchPoints, the industry's go-to source for customer engagement strategies, today announced the winners of the 2015 Customer Engagement Awards.
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This year, Retail TouchPoints is recognizing 18 retail companies that are reaching lofty goals with a variety of technologies and campaigns. Across the organization — from the supply chain to the mobile screen — each of this year’s winners has gone the extra mile to delight, surprise and satisfy shoppers. The award winners are ahead of the curve and are achieving business success in this increasingly competitive and challenging marketplace.
Through a nomination process, the winners were selected based on, but not limited to, four specific criteria:
- Unique shopping/promotional offerings
- Customer engagement strategies
- Customer analysis
- Technology innovation
"Retail companies have really stepped it up when it comes to customer engagement innovation in 2015," said Debbie Hauss, Editor-In-Chief of Retail TouchPoints. "We were thrilled to receive more than 30 nominations for this year's awards."
Winners include large, national retailers and smaller, regional companies, as well as international selections. Award recipients also vary in their products and services offerings, from specialty apparel and department stores to automotive and gourmet consumables.
This year's winners are (in alphabetical order):
- Adore Me
- American Tea Room
- Barneys New York
- Boathouse Stores
- Kate Spade New York
- Lowes Foods
- Mitchells Family of Stores
- Payless ShoeSource
- Pep Boys
- Shoppes at Mandalay Place
- True Religion
Those interested in obtaining further details should visit 18 Retailers Honored With 2015 Customer Engagement Awards, a feature report which provides additional information on each winner.
About Retail TouchPoints
Retail TouchPoints is an online publishing network for retail executives, with content focused on optimizing the customer experience across all channels. The Retail TouchPoints network is comprised of a weekly newsletter, category-specific blogs, special reports, web seminars, exclusive benchmark research, and a content-rich web site featuring daily news updates and multi-media interviews at http://www.retailtouchpoints.com. The Retail TouchPoints team also interacts with social media communities via Facebook, Twitter and LinkedIn.
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Source: Retail TouchPoints