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Service Sector Clients Depend on ReachLocal Digital Marketing Solutions to Increase Awareness, Reach New Audiences

WOODLAND HILLS, Calif., Dec. 22, 2015 (GLOBE NEWSWIRE) -- ReachLocal, Inc. (NASDAQ:RLOC), a leader in powering online marketing for local businesses, reports that its clients found they achieved even greater results when they paired more than one technology from ReachLocal. Dental care provider Oak Creek Dental Care and auto service provider G&M Auto Repair both say that ReachLocal’s total digital marketing solutions helped them attract more customers and increase referrals and qualified leads.

Oak Creek Dental Care, based in Columbus, Ohio, provides full service, state-of-the-art dental care. Oak Creek has used ReachLocal’s ReachCast™ solution for several years to build its brand on search engines, social media sites, local directories and review sites. It recently added ReachEdge™ Lead Conversion Software plus ReachSite for their website plus lead notification and conversion, lead and phone call tracking, and ROI insights. The company also used ReachSearch™ to boost its advertising on search engines.

Together, ReachLocal’s media and software solutions delivered these benefits for Oak Creek Dental Care:

  • Increased reviews and awareness on social media
  • Significantly increased referrals
  • Updated website with greater flexibility and control

“Overall, using ReachLocal has helped our marketing more than we could ever dream of,” said April Breen, Oak Creek Practice Manager. “It built awareness of our practice and increased its reach, particularly with new audiences.”

G&M Auto Repair in Canyon County, California, looked to ReachLocal to expand its brand recognition and attract a new crop of customers that are more Internet-savvy. The company’s ReachLocal team helped the auto repair shop achieve its goals using a multi-pronged approach. It used ReachSEO™ to increase the visitors and leads coming to the G&M website via organic search and used ReachSearch for its search engine marketing. The team also used ReachEdge lead conversion software along with our ReachSite solution to redesign G&M’s website, convert more leads into customers and provide the tools to measure marketing campaign ROI. After using ReachEdge plus ReachSite, ReachSearch and ReachSEO for less than a year, G&M found that:

  • Revenue increased from $25K to $90K monthly in 8 months
  • One in every five leads became a customer
  • New customer inquiries increased
  • It reached new audiences

“ReachLocal took my business from 1981 to 2015,” said G&M owner John Wright. “If I didn’t use them I wouldn’t be where I am today, I wouldn’t have as many people working in the shop or as much revenue.”

“ReachLocal’s solutions are designed to meet a wide range of marketing needs for a variety of local businesses,” said Sharon Rowlands, ReachLocal CEO. “Fast-growth service sector organizations with multi-faceted goals, like Oak Creek Dental Care and G&M Auto Repair, have wisely recognized the added value of pairing one or more of ReachLocal’s digital marketing solutions to realize a variety of benefits including increased reach, mindshare and revenue.”

About ReachLocal

ReachLocal, Inc. (Nasdaq:RLOC) helps local businesses grow and operate their business better with leading technology and expert service for our clients' lead generation and conversion. ReachLocal is headquartered in Woodland Hills, Calif. and operates in four regions: Asia-Pacific, Europe, Latin America and North America.

Media Contact: ReachLocal, Inc. Amber Seikaly Global Vice President, Marketing and Communications (214) 294-0242 amber.seikaly@reachlocal.com

Source:ReachLocal, Inc.