Video game publisher Activision Blizzard has acquired leading e-sports provider Major League Gaming (MLG) as part of its plan to create the "ESPN of e-sports."
Activision, the publisher of the popular "Call of Duty" game franchise, paid $46 million in cash for MLG's assets, as reported by E-sports Observer late Monday. MLG specialises in creating and streaming events live online, organizing competitions and running competitive gaming leagues.
"Our acquisition of Major League Gaming's business furthers our plans to create the ESPN of esports," said Bobby Kotick, CEO of Activision Blizzard, in a press release.
"MLG's ability to create premium content, its proven broadcast technology platform – including its live streaming capabilities – strengthens our strategic position in competitive gaming."