CHICAGO, Feb. 15, 2016 (GLOBE NEWSWIRE) -- Spring is right around the corner which means the masses are planning their Spring Break getaways. The latest CheapTickets.com Cheapometer breaks down spring break travel cross-demographically and identifies travel trends, tips and top destinations for value-seeking college students, up-and-comers (adults ages 25 to 34) and families.1
According to CheapTickets.com®, a leading seller of discounted travel products, college students are the largest demographic traveling over the spring break period, with 44 percent planning to take a trip, compared to 37 percent of up-and-comers and 23 percent of families. Across the board, the top spring break goal of all three groups is spending time with friends and family (though perhaps as no surprise, college students are looking forward to parties more than the other two groups) and everyone is open to finding ways to save money on their vacations.
“This year, with gas prices the lowest they’ve been in some time, road trips dominate as nearly two-thirds of those planning to travel are driving to their destination, and most people, regardless of demographic, have their sights set on Florida or California,” said Brian Wolf, general manager of CheapTickets.com. “That being said, there are a lot of other great options that are within driving distance from different regions of the country that will allow for greater savings and new experiences.”
CheapTickets.com Spring Break Stats and Top Picks for College Students, Up-and-Comers and Families
According to the CheapTickets.com Cheapometer, the overwhelming majority of travelers across demographics would consider changing their destination if it meant saving money. Taking that value mindset into consideration, CheapTickets.com’s team of editors have scoured regions across the United States for beach, city and outdoors destinations geared toward each demographic with daily hotel rates with average savings of 30 percent during the spring break season.2
Average Hotel Rate
|Beach||Daytona Beach, Fla.||$||182||14||%||$||313|
|Cocoa Beach, Fla.||$||186||12||%||$||283|
|City||Las Vegas, Nev.||$||146||31||%||$||271|
- College students report the lowest average budget of $944.
- Nearly 40 percent of college students will receive at least some financial help from their parents to pay for their spring break getaways.
- Proximity to family and friends is the top factor for college students when it comes to choosing a location (likely in order to cut back on accommodation costs).
Average Hotel Rate
|Beach||San Diego, Calif.||$||184||13||%||$||310|
|Mountain||South Lake Tahoe, Calif.||$||120||43||%||$||362|
- The average budget of the up-and-comer is $1,162.
- Surprisingly, value is more important to up-and-comers than any other group when it comes to choice of destination.
- Events and attractions around the destination are the biggest draw for up-and-comers as they select a place to visit.
|Percentage Below |
Average Hotel Rate
|Beach||Myrtle Beach, S.C.||$||131||38||%||$||303|
- Families record the highest average budget of $1,411.
- While the majority of college students don’t mind sharing the beach with families, 80 percent of families tend to avoid destinations geared towards the coed crowd.
- Weather is the biggest factor for families when it comes to determining their destination.
CheapTickets.com Ways to Save on Spring Break
Now through February 21, use promo code ‘ESCAPE20’ to save 20 percent on CheapTickets.com’s best hotel deals,3 and use promo code ‘SPRINGBREAK10’ for 10 percent off event tickets site wide.4 For even more spring break deals across the U.S. and internationally, visit CheapTickets.com/Deals.
CheapTickets.com “Spring Break On Us” Giveaway
Now through February 29, visit Facebook.com/CheapTickets for your chance to win a spring break trip to the beach for some fun in the sun! For complete terms and conditions, click here.5
1 Three Google Consumer Surveys conducted Jan. 26-28, 2016; “College students” defined as 756 Android smartphone users 18-24 years old; “Up-and-comers” defined as 757 Android smartphone users 25-34 years old; “Families” defined as 815 internet users 25-54 years old with children under 18 years old.
2 Destinations selected by CheapTickets.com editors based on survey data from the study outlined above as well as booking data from March 1 and April 15, 2016 where savings were, on average, at least 30% lower than the average daily hotel rate across CheapTickets.com, which was $212. Average hotel rates calculated on Feb. 1 by taking the average price for all hotel bookings in the listed destinations for travel between March 1 and April 15, 2016. Average airfare calculated on Feb. 1 by taking the average price for all air bookings in the listed destination for travel between March 1 and April 15, 2016.
3 ESCAPE20 - Book a qualifying hotel between February 15, 2016 12:01AM CT and February 28, 2016 11:59PM CT, for 1 or more nights for travel between February 15, 2016 and September 30, 2016, via CheapTickets and instantly receive 20% off through the use of the promotion code. Limit one discount per hotel room and one promotion code per booking. For complete terms and conditions, visit: https://www.cheaptickets.com/g/rf/escape20-coupon-terms
4 SPRINGBREAK10 - Purchase an event ticket between February 9, 2016 12:00:00AM CST and March 1, 2016 11:59:59PM CST via CheapTickets.com/events and instantly receive 10% off through the use of the promotion code. Limit one discount per ticket and one promotion code per booking. Discount may not be used toward the booking of theme park tickets. Discounts are not redeemable for cash for any reason. Promotion codes are non-transferrable, not for resale, and cannot be combined with other offers. Promotion code is valid at time of check-out only and will not be credited after you have confirmed your purchase. Any attempt at fraud will be prosecuted to the fullest extent of the law. Void where prohibited, taxed or restricted. CheapTickets.com/events reserves the right to change or limit the promotion in its sole discretion. Promotion code does not apply to service fees or shipping.
5 No purchase necessary. Void where prohibited. Must be resident of US 18+. Ends 2/29/16. For official rules, click here.
CheapTickets.com is a seller of discounted leisure travel products. CheapTickets.com provides consumers access to its collection of airfares on hundreds of airlines. In addition to cheap flights, CheapTickets.com’s family of discounted travel products includes cheap hotels, cheap cruises, cheap rental cars, cheap vacation packages, vacation rentals, last minute trips and event tickets. CheapTickets.com now offers the CheapCash loyalty program where customers can earn rewards towards hotel stays when booking flights through the website or mobile apps. Follow CheapTickets.com on Facebook and Twitter for more cheap travel deals and giveaways. Founded in 1986, CheapTickets.com is owned by Expedia, Inc., one of the world's leading travel companies.
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Media Contact: Cassidy Smith, Cassidy.Smith@CheapTickets.com, +1-312-894-4756
Source:Orbitz Worldwide Inc.