The Coupons App® Joins Mobiquity Networks’ Third-Party Publisher Network for Advertisers
Improves Deal Relevance for More Than 10 Million Users
GARDEN CITY, N.Y., March 03, 2016 (GLOBE NEWSWIRE) -- Mobiquity Networks, the largest network of retail mall-based mobile advertising beacons in the United States and a wholly owned subsidiary of Mobiquity Technologies, Inc. (OTCQB:MOBQ), announced today that it has partnered with The Coupons App® to deliver beacon-triggered promotions to consumers’ mobile phones.
A widely cited study by Retale indicates that 84% of millennial shoppers respond to push notifications, and 61% are interested in promotion offers that can be redeemed immediately – two capabilities enabled by this partnership between Mobiquity Networks and The Coupons App®. By 2020, beacons will be used to distribute 1.6 billion coupons, according to Juniper Research.
Mobiquity Networks has cultivated a massive network of mobile app advertising publishers, including The Coupons App®, who embed Mobiquity Networks’ beaconing software into their apps to enable those apps to respond to beacon signals strategically placed in shopping malls, retail stores, and movie theaters. That publisher network has the potential to influence 400 million shopping visits each month representing more than $41 billion in retail spending. Today’s announced partnership allows The Coupons App® to deliver more timely, personalized and contextually relevant deals to its 10 million users while shopping in any one of 475+ malls nationwide that are equipped with beacons owned and managed by Mobiquity Networks.
The Coupons App® has already formed an extensive mobile shopping community by providing users with deals and coupons from more than 100,000 retailers. Their mobile phone app includes exclusive offers and local deals, and now provides alerts when users are within proximity of their favorite stores and restaurants where the promotions can be redeemed.
“Since 2008, The Coupons App® has been the industry-leading mobile coupon app that consumers dependably rely upon to connect with real-time deals at their favorite retailers, restaurants and brands. Our users win when we provide them with the most timely and relevant offers available,” explains, Aaron Rzadczynski, CEO of The Coupons App®. “This agreement enables our loyal users to enjoy valuable, exclusive, highly contextualized, location-based and personally relevant coupon alerts from their favorite retailers, brands and restaurants when they are actively shopping in any of the malls in Mobiquity Networks’ industry-leading network. This agreement allows us to provide retailers access to a massive base of mobile consumers who are already in that purchase mindset.”
“We’ve built an incredible network footprint in exclusive retail and entertainment venues that is uniquely positioned to deliver timely and valuable location signals and contextual data to our application partners. Together, we can enrich the mall shopping experience with relevant and timely offers at the most critical moment - while the mobile user is actively shopping,” stated Sean Trepeta, President of Mobiquity Networks, “The Coupons App® has a large and engaged user base, which makes them a perfect addition to our publisher network. The partnership delivers on our network mission – create a more valuable user experience and deliver an effective new mobile channel for retail and brand advertisers.”
About Mobiquity Networks:
Mobiquity Networks is a wholly owned subsidiary of Mobiquity Technologies, Inc. (OTCQB:MOBQ). Mobiquity Networks operates a nationwide location‐based mobile advertising network of beacons with exclusive agreements in 475+ premier US shopping malls, reaching more than 400 million monthly shopping visits. Coupled with Mobiquity Networks’ integrated suite of leading‐edge location based mobile advertising technologies, retail and entertainment brands can execute personalized and contextually relevant mobile ad experiences, driving brand awareness and incremental revenue. Mobiquity Networks’ vision is to build out mobile advertising solutions to create “smart malls” in retail destinations across the U.S. using Bluetooth‐enabled iBeacon and Eddystone technologies. Visit: www.mobiquitytechnologies.com and www.mobiquitynetworks.com.
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Source:Mobiquity Technologies, Inc.