An upstart faces a tough climb to break into Singapore's already saturated telecom industry.
The city-state, with a population of only around 5.5 million, already has three mobile-service operators, all of which have some government-linked ownership. And there aren't a lot of residents who haven't already picked a carrier: The mobile penetration rate is hovering around 150 percent, meaning many people have more than one device, according to Ryan Tay, senior research manager of Telecoms at IDC Asia Pacific.
But Malcolm Rodrigues, founder and chief executive officer of internet service provider MyRepublic, believes there's room for a fourth telco in Singapore.
"There's a whole other climate for data, as we expect the Singapore mobility market to grow from 8 million to 9 million over the next year, and the demand for Internet of Things (IOT) will also see over 50 million devices requiring connectivity in the next five years," Rodrigues told CNBC.
"Existing operators are not ready to support it," said Rodrigues, who is also a former senior executive at StarHub, one of Singapore's three telecommunication companies.
Rodrigues isn't alone in thinking another company can eke out a share of the tight market.