Steelwedge® Announces Revenue-First™ Response Management

PHOENIX, May 16, 2016 (GLOBE NEWSWIRE) -- Steelwedge, the leading provider of cloud-based Integrated Business Planning solutions and services that inform better decision-making for global organizations, today announced the launch of the Revenue-First™ Response Management solution, designed to first consider the revenue-capture potential of decisions across time horizons, automatically translating currencies and units of measure appropriate to associated geographies to revenue and margin impacts, all normalized for a comprehensive global view.

Revenue-First Response Management provides multi-tier planning visibility to components, semi-finished goods and finished goods, enabling companies to commit with confidence to a date it can deliver an order, taking into account supply, demand, and other order commitments. The system shows inventory available-to-promise (ATP), meaning items in the order are on-hand; and capable-to-promise (CTP), meaning the items in the order are not already on-hand, but will be in time to meet the order commit date. ‘What-if’ scenario planning reveals where to stage finished goods, partial assemblies and components to most cost-effectively and efficiently respond to orders.

“Historically, response management planning decisions have favored customer service first and foremost, with revenue and margin only as intermittent concerns. With Revenue-First planning, companies can set rules based on financially-equivalent terms for measurable value and impact, while also taking into consideration customer service issues like location, customer history and timing,” said Steelwedge CEO Pervinder Johar. “Revenue-First Response Management provides a fully-informed view so you make the best decisions for your organization, whatever the objective.”

The announcement was made prior to the Gartner Supply Chain Executive Conference, to be held May 17-19 in Phoenix, Arizona. Gartner categorized Steelwedge as a leader in the 2015 Magic Quadrant for Sales & Operations Planning System of Differentiation.

Revenue-First Response Management was co-developed by Steelwedge with Radisys® Corporation to replace disparate systems with a common platform that combines response management functionality with demand and supply planning. Radisys develops high performance integrated systems and software focused on key growth markets in the communications, data center, and medical industries.

“The Response Management solution enables us to perform end-to-end supply chain planning from forecast through supply planning and commits on a single platform, replacing the integration of different vendor solutions,” said Radisys Planning and Fulfillment Manager Randy Little. “With one platform, we can optimize planning from how we put the supply and demand elements together, to how we rack and stack the prioritization scheme, to how we deliver value to our customers—with a renewed emphasis on revenue and margin.”

“Successful companies are able to create plans that are aligned to the strategy, and then turn those plans into actions that meet customer needs and can be delivered profitably. However, for many organizations, functional silos, misaligned metrics and organizational complexity all make it difficult to align execution, planning and strategy. By focusing on people, process and technology, organizations can successfully overcome these barriers to advance planning maturity.”
— Gartner, “Improve Supply Chain Planning Maturity and Capabilities Primer for 2016,” Matthew Spooner, Research Director, published April 20, 2016. *

* Gartner Analyst Matthew Spooner to discuss “Study Findings: Driving True Accountability into S&OP Decision Making” at the Gartner Supply Chain Conference on Tuesday, May 17 at 2:15 PM MT.

“One of the top key challenges companies report is to get S&OP to a stage where it could be effectively used in managing the business profitability, primarily in terms of costs. When the supply execution is going as planned, the actual operational costs should also be aligned with standard cost structures. As soon as there are unplanned schedule changes, raw material expedites from the suppliers or finished goods expedited to customers, the cost models change and the operational churn starts eating into the profit margins.” – Gartner, “Set Up Sales and Operations Execution Process to Support the S&OP Cycle,” Marko Pukkila, Research Director, published Jan. 28, 2016. **

** Gartner Analyst Marko Pukkila to discuss “Improving Inventory Performance with an Effective S&OP Process” at the Gartner Supply Chain Conference on Thursday May 19 at 10:15 AM

Steelwedge is demonstrating Revenue-First Response Management, along with all of its supply chain planning solutions, at Booth #510 at the Gartner Supply Chain Executive Conference, May 17-19 in Phoenix, Arizona.

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About Steelwedge
Organizations use Steelwedge’s cloud planning platform and services to align product, sales, demand, supply, strategy, operations and financial decisions across roles, geographies, products, time horizons, channels, customers and suppliers to improve efficiency and outcomes. Steelwedge’s PlanStreaming cloud platform combines predictive, prescriptive and responsive analytics and technology to equip organizations to be ready to act in time with opportunity, especially in highly competitive markets where continuous planning is essential and efficiently responding to changing conditions is advantageous. To learn more about Steelwedge, visit

Media Inquiries: Will Haraway 404.593.8320

Source: Steelwedge