I speak with business owners from other countries all the time, including Europe and the UK. They always describe Americans as being self-centered. At the same time, those international companies want to introduce their products and services to the world's largest consumer block. That desire likely won't change whether Trump, Hillary Clinton or any other candidate gets into the oval office.
But if Trump gets elected and his international threats and venom continue, we just might get what he's asking for: real trade barriers that give international businesses a reason to avoid the United States.
Commentary by Mark Macias, head of Macias PR, a global public-relations firm, that has run media and branding campaigns for politicians, tech start-ups, financial firms, nonprofits and companies. He's also author of the book, "Beat the Press: Your Guide to Managing the Media." Follow him on Twitter @markmacias.
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