The man who created the technology behind status updates and user check-ins on social networks told CNBC he was tinkering around for the next big idea that could change the world.
No, it's not Mark Zuckerberg.
Neeraj Jhanji created a mobile social network called ImaHima in 1999 that could send users status and location updates from their friends via mobile phones. Back then, social networks were in their nascent stage and Zuckerberg was still in high school.
Jhanji got the idea on a Saturday morning in Tokyo, walking towards a crowded neighborhood train station. He wondered if any of his friends were nearby to join him for lunch.
"I remember taking the phone out of my pocket, looking at it, and thinking: the phone knows where I am ... it also knows where my friends are. So why doesn't it tell me [if anyone's nearby]?" he told CNBC's "Capital Connection" on Thursday.
ImaHima gained popularity after its release, but never conquered the U.S. market, and as social networks and the mobile ecosystem evolved with the emergence of key players including Facebook, Apple, Google and Twitter, ImaHima fell out of the picture.