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Reed’s, Inc. Expands Distribution for Complete Coverage in Indiana with Pure Beverage Company and Zink Distributing

LOS ANGELES, June 14, 2016 (GLOBE NEWSWIRE) -- Reed’s, Inc. (NYSE:REED), maker of the top selling craft sodas nationwide today announced that it has solidified distribution agreements with the Pure Beverage Company and Zink Distributing to distribute top sku’s of both Reed’s and Virgil’s premium craft sodas. Both distributors are headquartered in Indianapolis, Indiana, but each partner will have a different focus.

Pure Beverage has been in the non-alcoholic beverage distribution business for more than 20+ years delivering well-known brands such as, Sparkling Ice, Voss Water, Vita Coco, SoBe Beverages, Body Armor, Pop-Chips and many more throughout Indiana. Pure Beverage will be responsible to distribute into the supermarket, grocery and mass channels, as well as ‘up-and-down-the-street’ independent stores in in the entire state of Indiana and 13 counties in Northwest Kentucky.

Zink Distributing is the largest wholesale distributor of Anheuser-Busch products and craft beers in the state of Indiana. Zink’s primary responsibilities will be to drive business for Reed’s and Virgil’s in the all-important on premise channel of business which include all casual/fine dine and neighborhood restaurants, bars and nightclubs.

Neal Cohane, Senior Vice President of Sales and Marketing stated, “We are extremely excited about launching our brands with Pure Beverage and Zink Distributing in the state of Indiana. With Zink’s on premise distribution strength as an exclusive Anheuser-Busch house and Pure Beverage’s status as the premier non-alcoholic distributor in the state, we really have all facets of the distribution spectrum covered in the state of Indiana. Our brands are continuing to gain strength throughout the US. Demand for our brands remain strong across the country and these two new distribution partnerships will only enhance our presence and strength.”

About Pure Beverage Company

Pure Beverage Company has been in the non-alcoholic beverage distribution business since 1991. We offer a large variety of beverages to satisfy a wide range of tastes. Distributing to businesses only, we pride ourselves in making our customers a priority and providing a great customer experience.

Our commitment for meeting and exceeding customer expectations has allowed us to enjoy the opportunity of servicing the greater Indiana area for over 20 years and counting. With a large customer base and wide product selection, we are determined to continue such success with our most recent distribution center addition in the Louisville, Kentucky area.

About Zink Distributing Company

Zink Distributing Company was established in March of 2001, when the Zink family purchased the assets of the former B-F Beverage. The company is the exclusive distributor for Anheuser-Busch products for Marion, Hendricks, Morgan and the northern parts of Johnson and Owen counties. Zink Distributing has also enhanced its portfolio of products with the addition of waters, teas, sodas, and some of the newest brands in the adult beverage business.

About Reed’s, Inc.

Reed’s, Inc. makes the top-selling sodas in the natural and specialty foods industry and are sold in over 15,000 natural and mainstream supermarkets nationwide. Reed’s products are sold through an additional estimated 40,000 accounts that include specialty gourmet, natural food stores, retail stores, convenience stores and restaurants nationwide and in select international markets. Reed’s has sold over 500 million bottles since inception in June 1989 and is considered the leader of the fast growing craft soda category. Its seven award-winning non-alcoholic Ginger Brews are unique in the beverage industry, being brewed, not manufactured and using fresh ginger, spices and fruits in a brewing process that predates commercial soft drinks. The Company owns the top-selling root beer line in natural foods, the Virgil’s Root Beer product line, and a top-selling cola line in natural foods, the China Cola product line. In 2012, the Company launched its Reed’s Culture Club Kombucha line of organic live beverages. Other product lines include Reed’s Ginger Candies and Reed’s Ginger Ice Creams.

For more information about Reed’s, please visit the Company’s website at: http://www.reedsinc.com or call 800-99-REEDS.

Follow Reed’s on Twitter at http://twitter.com/reedsgingerbrew; Reed’s Facebook Fan Page at https://www.facebook.com/ReedsGingerBrew

SAFE HARBOR STATEMENT

Some portions of this press release, particularly those describing Reed’s goals and strategies, contain “forward-looking statements.” These forward-looking statements can generally be identified as such because the context of the statement will include words, such as “expects,” “should,” “believes,” “anticipates” or words of similar import. Similarly, statements that describe future plans, objectives or goals are also forward-looking statements. While Reed’s is working to achieve those goals and strategies, actual results could differ materially from those projected in the forward-looking statements as a result of a number of risks and uncertainties. These risks and uncertainties include difficulty in marketing its products and services, maintaining and protecting brand recognition, the need for significant capital, dependence on third party distributors, dependence on third party brewers, increasing costs of fuel and freight, protection of intellectual property, competition and other factors, any of which could have an adverse effect on the business plans of Reed’s, its reputation in the industry or its expected financial return from operations and results of operations. In light of significant risks and uncertainties inherent in forward-looking statements included herein, the inclusion of such statements should not be regarded as a representation by Reed’s that they will achieve such forward-looking statements. For further details and a discussion of these and other risks and uncertainties, please see our most recent reports on Form 10-K and Form 10-Q, as filed with the Securities and Exchange Commission, as they may be amended from time to time. Reed’s undertakes no obligation to publicly update any forward-looking statement, whether as a result of new information, future events, or otherwise.


CONTACT: Reed's, Inc. Investor Relations - Email: ir@reedsinc.com

Source:Reed's Inc.

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