×

Cherokee Global Brands Announces Participation in 2016 Licensing Expo and Other Global Trade Events

SHERMAN OAKS, Calif., June 15, 2016 (GLOBE NEWSWIRE) -- Cherokee Global Brands (NASDAQ:CHKE), a global brand marketing platform that manages a growing portfolio of fashion and lifestyle brands, has announced its participation in the 2016 International Licensing Expo in Las Vegas, the Children-Baby-Maternity Expo in Shanghai and Licensing Japan. Cherokee Global Brands will showcase its portfolio of brands which includes Cherokee®, Liz Lange®, Point Cove®, Tony Hawk®, Flip Flop Shops® and Everyday California®.



A photo accompanying this release is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/f37a0ee8-d014-4bd7-9fa7-542ba5c642eb

“These events present a great opportunity to showcase our full portfolio of lifestyle brands including Cherokee, Liz Lange, Point Cove, Tony Hawk, Flip Flop Shops and Everyday California. We are particularly excited about exploring multi-category partnerships that leverage our brand assets and our design, product development and marketing capabilities,” said Henry Stupp, chief executive officer, Cherokee Global Brands.

Cherokee Global Brands recently announced an extensive category expansion for its flagship Cherokee® brand with leading multi-category licensees. Expansion categories include: women’s intimate apparel, girls underwear, and men’s and boy’s underwear; infant, toddler, kids, juniors, ladies and men’s hosiery products; accessories for infants and children including diaper bags, feeding, grooming and bath accessories, lunch bags and backpacks; men’s and boy’s outdoor, casual and athletic footwear; in addition to recently announced partnerships for men’s and boy’s sportswear, girls activewear and sportswear; children’s sleep and swimwear; infant layette and toddler girls and boys sportswear and activewear.

Cherokee Global Brands will be at the following trade shows:
June 21-23 2016 Licensing Expo Booth # J140 - Las Vegas
June 29-July 1Licensing Japan Booth #16-24 West - Tokyo
July 20-22Children Baby Maternity Expo Booth# 6-2A01-1 - Shanghai


About Cherokee Global Brands
Cherokee Global Brands is a global brand marketing platform that manages a growing portfolio of fashion and lifestyle brands including Cherokee®, Carole Little®, Tony Hawk® Signature Apparel and Hawk Brands®, Liz Lange®, Everyday California®, Sideout®, ále by Alessandra® and Flip Flop Shops®, a leading franchise retail chain, across multiple consumer product categories and retail tiers around the world. The Company currently maintains license and franchise agreements with leading retailers and manufacturers that span over 50 countries in 9,000 retail locations. Its retail, franchise and e-commerce platform partnerships include: Target Stores (U.S.), Kohl's (U.S.), Sears Canada (Canada), Walmart (Canada), Argos & Sports Direct (UK and Ireland), Flip Flop Shops® (US, Canada, Caribbean, Middle East and South Africa), RT-Mart (Peoples Republic of China), Pick 'n Pay (South Africa), Falabella (Chile, Peru and Colombia), Arvind Mills (India), Shufersal LTD. (Israel), Comercial Mexicana (Mexico), Nishimatsuya (Japan), Landmark Group's Max Stores (certain Middle East and North Africa countries), Reliance Trends Stores (India), Ahold (Czech Republic) and the TJX Companies (U.S., Canada and Europe).

Statements included within this news release may contain forward-looking statements for purposes of the safe harbor provided by the Private Securities Litigation Reform Act of 1995. When used, the words "anticipates," "believes," "expects," "may," "should," and similar expressions are intended to identify such forward-looking statements. Forward-looking statements included in this press release (including, without limitation, express or implied statements regarding potential future business development) involve known and unknown risk and uncertainties that may cause the actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Such risks and uncertainties, include, but are not limited to, the effect of global economic conditions, the financial condition of the apparel and retail industry, adverse changes in licensee or consumer acceptance of products bearing the Company's brands, the ability and/or commitment of the Company's licensees to design, manufacture and market Cherokee, Liz Lange, Completely Me, Tony Hawk and Hawk Brands, Sideout, Everyday California and Carole Little branded products, the Company's dependence on Target for most of the Company's GAAP revenues and the Company's dependence on its key management personnel. The risks included here are not exhaustive. A further list and description of these risks, uncertainties and other matters can be found in the Company's Annual Report on Form 10-K for Fiscal Year 2016, and in its periodic reports on Forms 10-Q and 8-K. Given these risks and uncertainties, you should not place undue reliance on forward-looking statements as a prediction of actual results. The Company disclaims any intent or obligation to update any of the forward-looking statements contained herein to reflect future events and developments.

For Cherokee Global Brands: Contact: Mark Nawrocki, EVP Global New Business Telephone: (818) 908-9868 x315 Email: markn@cherokeeglobalbrands.com Contact: Randi Spieker, EVP Business Development US Telephone: (818) 908-9868 x338 Email: randis@cherokeeglobalbrands.com Media Requests for Cherokee Global Brands: Orsi Public Relations Contact: Janet Orsi Telephone: 323-874-4073 Email: Janet@orsipr.com Addo Communications: Contact: Patricia Nir Telephone: 310-829-5400 Email: patriciad@AddoCommunications.com

Source: CHEROKEE