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Popular 'Skylanders' game lands deal for Netflix series

Blockbuster children's game "Skylanders" is getting a show called "Skylanders Academy," to premiere this fall on Netflix, the companies announced Thursday.

The two-season Netflix partnership marks the first production from Activision Blizzard's new studio, as the company expands the unique franchise. "Skylanders" was one of the first big hits in the "toys-to-life" category, where children can move real-life toys and figurines to control movements of video game characters. Since 2011, the $3 billion "Skylanders" franchise has sold through more than 250 million toys.

Activision
Patrick Fallon | Bloomberg | Getty Images

Animated series "Skylanders Academy" will focus on heroes teaching the next wave of academy cadets how to do things the "Skylander way," and will feature big-name talent like Ashley Tisdale and Susan Sarandon.

The new online series was announced as "toys-to-life" gaming comes under pressure, after Disney abruptly shuttered its Infinity studio. Meanwhile, online video streaming companies like Netflix and YouTube have tried to appeal to the younger set, launching original series like "Turbo: F.A.S.T."

"We couldn't have found a better home for 'Skylanders Academy' and look forward to sharing our extraordinary characters with Netflix audiences around the world," Activision Blizzard CEO Bobby Kotick said in a statement.