Paxata Lands Industry Luminary Michele Goetz From Forrester Research to Lead Marketing

REDWOOD CITY, Calif., June 21, 2016 (GLOBE NEWSWIRE) -- Paxata, provider of the only enterprise-grade self-service data preparation platform, today is pleased to announce the appointment of Michele Goetz as Vice President, leading Corporate and Product Marketing.

Ms. Goetz brings over 20 years of data and analytics experience and is well known for her groundbreaking research on the topics of data preparation, data management, artificial intelligence, data governance, master data management and data quality.

“We all know Michele is a true luminary with expertise across a range of information management disciplines,” said Prakash Nanduri, CEO and Co-founder of Paxata. “The data preparation market we pioneered is rapidly evolving, and we are experiencing significant growth globally across our company, our customers and partners. As we continue to lead the market with the only enterprise-grade platform, we are thrilled to have Michele bring such deep knowledge of the space and stellar execution record to take us to the next level.”

“Data preparation solutions are revolutionizing information management and the way companies manage their data to gain deeper insights at enterprise scale. Paxata has always stood out from the crowd as a market leader for their vision, product innovation, and customer success,” said Michele Goetz. “I am excited to lead Paxata’s corporate and product marketing teams as we help more customers transform their businesses to get the most value from their data.”

Ms. Goetz comes to Paxata from Forrester Research where she was one of the most sought out analysts leading research and helping enterprise organizations and government agencies define their strategies to build next generation data and insight platforms that drive business results and transformation. Most notably, she championed research on data preparation solutions, practices, and insight into this emerging market.

Prior to Forrester research, Ms. Goetz was Vice President of Product Marketing at Trillium Software. She worked to reposition Trillium and their data quality and governance product for business solutions and enterprise data governance support and drove growth across globally across all channels. Additionally, Ms. Goetz held Director positions at PTC and Comscore leading customer data management, business intelligence, digital analytics, and market research.

About Paxata
Paxata is the only Adaptive Data Preparation™ platform for the enterprise. Paxata’s platform provides an interactive, analyst-centric data prep experience powered by a unified set of technologies designed from the ground up for comprehensive data integration, data quality, semantic enrichment, collaboration and governance. Information-driven organizations who want to make data worth analyzing use Paxata to explore, clean, shape, and combine all the data they need into rich AnswerSets™ which power ad hoc, operational, predictive and packaged analytics.

Paxata’s platform, built on Apache Spark and optimized to run in Hadoop environments, leverages distributed computing, machine learning and a dynamically visual workspace that promotes transparent governance and ad hoc collaboration. Paxata data prep, powered by IntelliFusion™, is designed to eliminate the need for coding, scripting and sampling. The solution is available as a service, and can be deployed in AWS virtual private clouds or within Hadoop environments at customer sites.

Paxata is headquartered in Redwood City with offices in New York, Ohio and Washington DC. Visit, follow @Paxata, connect on, follow us at and watch us on

Media Contacts: McCoin & Smith Communications Inc. 508-429-5988 978-433-3304

Source: Paxata