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Nathan’s Famous Surprises Ultimate Family of Fans in Southeast PA

LISLE, Ill., June 29, 2016 (GLOBE NEWSWIRE) -- Nathan’s Famous is continuing its mission to surprise unsuspecting fans and perform random acts of kindness across the nation throughout 2016 as the brand celebrates its 100th anniversary. On Saturday, Nathan’s Famous helped Joanna Moyer welcome her son, Dylan, home from his first deployment overseas and recognized them both as two of Nathan’s Famous “Ultimate Fans.”





A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/92db498e-ed52-40b3-9b23-5abbaebc2a72

Joanna recently posted a letter on the Nathan’s Famous website detailing her son’s love of Nathan’s Famous and how he yearned for the hot dogs whenever he was home on leave. She was in the midst of planning a celebration to welcome Dylan home when Nathan’s Famous learned of his service.

Moyer did not know that the simple act of bringing her son’s story to the attention of Nathan’s Famous would lead the legendary hot dog company to show her just how much her family’s loyalty is appreciated. Nathan’s Famous asked Joanna if the company could provide catering, fun and boardwalk games for the party and help celebrate Dylan’s safe return home.

After the celebration was underway, Nathan’s Famous took things one step further surprising Joanna and Dylan with a $1,000 Weis gift card, Nathan’s Famous apparel and finally, free Nathan’s Famous hot dogs for one year.

“Nathan’s Famous is so honored that a young man like Dylan is a loyal fan of ours,” said Wayne Norbitz, executive board member and 26-year president of Nathan’s Famous. “We cannot thank Dylan enough for his service, as well as the more than 400-plus hours of volunteering he has done at the local Veterans Hospital. We’re honored to thank the Dylan, and his mother Joanna, for their loyalty and with the help of our friends at Weis, there will be plenty of opportunities to enjoy backyard barbecues in the future.”

This weekend’s celebration was part of Nathan’s Famous’ national “Ultimate Fan Nation” campaign. Over the course of the year, Nathan’s Famous is reflecting on its history while engaging fans with new opportunities to enjoy the flavor they have come to love. Special offers will be available for fans via NathansFamous.com, and the company’s Facebook and Twitter pages. Nathan’s Famous will also feature members of its “Ultimate Fan Nation” on its social media channels.

Highlights of the Nathan’s Famous 100th anniversary celebration included a special 5-Cent Hot Dog promotion over Memorial Day Weekend, the upcoming Nathan’s Famous International Fourth of July Hot Dog-Eating Contest in Coney Island, and a special event based in New York City in early September. Fans can now have their Ticket to Fun punched as part of an online, summer-rewards program featuring games, prizes and exclusive branded merchandise, by visiting NathansTicketToFun.com.

Smithfield Foods is the licensee of Nathan’s Famous pre-packaged hot dogs.

To learn more about Nathan’s Famous and its products, please visit www.NathansFamous.com.

About Nathan's Famous
Nathan's currently distributes its products in 50 states, the District of Columbia, Puerto Rico, the U.S. Virgin Islands, Guam, and eleven foreign countries through its restaurant system, foodservice sales programs and product licensing activities. Last year, over 550 million Nathan’s Famous hot dogs were sold. Nathan's was ranked #22 on the Forbes 2014 list of the Best Small Companies in America and was listed as the Best Small Company in New York State in October 2013. For additional information about Nathan's please visit our website at www.nathansfamous.com.

About Smithfield Foods
Smithfield Foods is a $14 billion global food company and the world's largest pork processor and hog producer. In the United States, the company is also the leader in numerous packaged meats categories with popular brands including Smithfield®, Eckrich®, Nathan's Famous®, Farmland®, Armour®, Cook's®, John Morrell®, Gwaltney®, Kretschmar®, Margherita®, Curly's®, Carando® and Healthy Ones®. Smithfield Foods is committed to providing good food in a responsible way and maintains robust animal care, community involvement, employee safety, environmental and food safety and quality programs. For more information, visit www.smithfieldfoods.com.

Contact: Chris Madigan Breaking Limits for Nathan’s Famous Cell: 203-918-1652 Email: cmadigan@breakinglimits.net

Source:Smithfield Foods