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Netflix dominates the 2016 Emmy nominees

The 68th Primetime Emmy Awards, presented by Anthony Anderson and Lauren Graham, unveiled the nominees this year on Thursday.

"The People vs. O.J. Simpson: American Crime Story," "Game of Thrones" and "Fargo" all scored a large number of nominations.

Streaming services are continuing to take center stage. Netflix snagged a record 54 nominations with returners like "House of Cards" and "Bloodline" along with newcomers "Master of None" and "Unbreakable Kimmy Schmidt," according to The Emmy website. Amazon had a total of 16 nominations.

Last year, the binge watching phenomenon also prevailed when Netflix and Amazon nabbed 34 and 21 nominations, respectively. The word-of-mouth buzz generated by on-demand streaming companies could be more effective than other marketing campaigns, Sam Toles, the vice president of Vimeo told CNBC last year.

The Hollywood ceremony will be hosted by talk show host Jimmy Kimmel, who was an emcee of the awards in 2012.

These are the 2016 Emmy nominations announced by Anderson and Graham:

Outstanding Lead Actor in a Limited Series or Movie

  • Bryan Cranston as Lyndon B. Johnson in "All The Way"
  • Benedict Cumberbatch as Sherlock Holmes in "Sherlock: The Abominable Bride (Masterpiece)"
  • Idris Elba as DCI John Luther in "Luther"
  • Cuba Gooding Jr. as O.J. Simpson in "The People v. O.J. Simpson: American Crime Story"
  • Tom Hiddleston as Jonathan Pine in "The Night Manager"

Outstanding Lead Actress in Limited Series or Movie

  • Kirsten Dunst as Peggy Blumquist in "Fargo"
  • Felicity Huffman as Leslie Graham in "American Crime"
  • Audra McDonald as Billie Holiday in "Lady Day at Emerson's Bar & Grill"
  • Sarah Paulson as Marcia Clark in "The People v. O.J. Simpson: American Crime Story"
  • Lili Taylor as Ane Blaine in "American Crime"
  • Kerry Washington as Anita Hill in "Confirmation"

Outstanding Lead Actor in a Comedy Series

  • Anthony Anderson as Andre Johnson in "black-ish"
  • Aziz Ansari as Dev in "Master of None"
  • Will Forte as Phil Miller in "The Last Man on Earth"
  • William H. Macy as Frank Gallagher in "Shameless"
  • Thomas Middleditch as Richard in "Silicon Valley"
  • Jeffrey Tambor as Maura Pfefferman in "Transparent"

Outstanding Lead Actor in a Drama Series

  • Kyle Chandler as John Rayburn in "Bloodline"
  • Rami Malek as Elliot in "Mr. Robot"
  • Bob Odenkirk as Jimmy McGill in "Better Call Saul"
  • Matthew Rhys as Philip Jennings in "The Americans"
  • Liev Schreiber as Ray Donovan in "Ray Donovan"
  • Kevin Spacey as Francis Underwood in "House of Cards"

Outstanding Lead Actress in a Comedy Series

  • Ellie Kemper as Kimmy Schmidt in "Unbreakable Kimmy Schmidt"
  • Julia Louis-Dreyfus as Selina Meyer in "Veep"
  • Laurie Metcalf as Dr. Jenna James in "Getting On"
  • Tracee Ellis Ross as Rainbow Johnson in "black-ish"
  • Amy Schumer as Amy in "Inside Amy Schumer"
  • Lily Tomlin as Frankie in "Grace and Frankie"

Outstanding Lead Actress in a Drama Series

  • Claire Danes as Carrie Mathison in "Homeland"
  • Viola Davis as Annalise Keating in "How to Get Away with Murder"
  • Taraji P Henson as Cookie Lyon in "Empire"
  • Tatiana Maslany as Sarah, Alison, Cosima, Helena, Rachel, M.K. and Krystal in "Orphan Black"
  • Keri Russell as Elizabeth Jennings in "The Americans"
  • Robin Wright as Claire Underwood in "House of Cards"

Outstanding Comedy Series

  • "Black-ish"
  • "Master of None"
  • "Modern Family"
  • "Silicon Valley"
  • "Transparent"
  • "Unbreakable Kimmy Schmidt"
  • "Veep"

Outstanding Limited Series

  • "American Crime"
  • "Fargo"
  • "Roots"
  • "The Night Manager"
  • "The People v. O.J. Simpson: American Crime Story"

Outstanding Drama Series

  • "The Americans"
  • "Better Call Saul"
  • "Downton Abbey"
  • "Game of Thrones"
  • "Homeland"
  • "House of Cards"
  • "Mr. Robot"

Outstanding Reality-Competition Program

  • "The Amazing Race"
  • "American Ninja Warrior"
  • "Dancing with the Stars"
  • "Project Runway"
  • "Top Chef"
  • "The Voice"

Outstanding Television Movie

  • "A Very Murray Christmas"
  • "All The Way"
  • "Confirmation"
  • "Luther"
  • "Sherlock: The Abominable Bride (Masterpiece)"