There are many routes to an iconic brand name, whether it be blind luck, mere functionality or a clever hidden meaning.
Disney and Bloomberg reached billions hitching their ideas to nothing more than the name they were born with. Physicians at the University of Florida who were given the task of concocting an energy-reviving drink for tired Gator football players ended up creating Gatorade.
A contest can do the trick as well: Kraft held one among its employees when it was spinning off its snack business. The company received more than 1,000 entries, with two separate employee entries happening upon a similar combination of words denoting "delicious world": Mondelez.
Today, the biggest difficulty for most companies seeking a name that works is finding one that hasn't legally been spoken for already. Learning the origins of some of America's biggest brands may put you on the road to finding one that stands the test of time and won't be vetoed by lawyers. Here are nine of the most famous names that have become a part of our everyday culture.