Adventure Capitalists

CNBC PRIMETIME ANNOUNCES NEW OUTDOOR SERIES ‘ADVENTURE CAPITALISTS’

Premieres Monday, August 22 at 10pm ET/PT

Hosts and Investors Dhani Jones, Jeremy Bloomand Craig Cooper put outdoor recreation products through real endurance testing

ENGLEWOOD CLIFFS, N.J. — August10, 2016 —CNBC today announced new primetime original series, "Adventure Capitalists," which will debut Monday, August 22 at 10PM ET/PT. The four-episode series gives entrepreneurs the chance to showcase their product in the environment it's designed for ─ the great outdoors! From an acoustic shark repellent and a collapsible loo for camping, to a three-wheel, all-terrain electric bike, "Adventure Capitalists"tests these potentially game-changing products to see if they're worthy of a big investment.

Produced by 3 Ball Entertainment, the series features passionate thrill-seeking investors ─ Dhani Jones, Jeremy Bloom and Craig Cooper ─ who take on both physical and financial risk while setting out on the next great adventure.

In each one-hour episode, hopeful entrepreneurs pitch the Adventure Capitalists on a new recreation product for the outdoors in hopes of landing a life-changing investment. With real expeditions indifferent terrains each week, the Adventure Capitalists put the products through extreme endurance testing to see how they hold up against MotherNature

Expeditions/products:

AdventureCapitalists – Lake/Mountain

PremiereEpisode: Airing Monday, August 22 at 10PM ET/PT

TheAdventure Capitalists trek through the Sierra Nevada Mountains to meetentrepreneurs in the outdoor recreation industry and put their new products tothe test. Will they find the next big thing and decide to invest? Products include Electrafin – electric propeller for paddleboards; Fusar Mohawk– smart helmet system; and Slingfin – a range of windproof, high-quality tents.

AdventureCapitalists – Desert

Episode#2: Airing Monday, August 29 at 10PM ET/PT

TheAdventure Capitalists journey to the Mojave Desert in search of the next great outdoor recreation product. While the investors confront the searing heat, each entrepreneur they meet must sweat out what could be a life-changing decision – whether they'll receive the financial backing they need that couldmake their business a success. Products include Instaprivy – full-bodywilderness privacy toilet; Rungu – electric-powered all-terrain mountain trike;and Shouldit Hydrosport – active wear hydration vest.

AdventureCapitalists – Ocean

Episode#3: Airing Monday, September 5 at 10PM ET/PT

TheAdventure Capitalists dive into the shark-infested waters of the Bahamas todecide if they want to invest in hopeful entrepreneurs looking forfinancing. Will the entrepreneurs get to grow their businesses and keepthem from going underwater? Products include The Hookahroo – floatationdevice; The Sharkstopper – acoustic shark repellent; and The X2 – underwaterjetpack.

AdventureCapitalists – Coastal Forest

Episode#4: Airing Monday, September 12 at 10PM ET/PT

TheAdventure Capitalists make an expedition through a Redwood Coastal Forest todiscover the next disruptive outdoor recreation product that will tower about the competition. Which entrepreneur will prove they have what ittakes to score an investment? Products include Nubé -- hammock shelters; TheM.U.L.E. – user-propelled load assisting device; and Bixpy Jet –battery-powered propulsion device for kayaks.

Meet the AdventureCapitalists:

DHANI JONES

Dhani Jones is an entrepreneur,philanthropist, NFL linebacker, author, host and explorer, who began his career in the NFL, playing with the New York Giants, Philadelphia Eagles andCincinnati Bengals. For Jones, the NFL was a jumping off point, and in 2010, he launched his philanthropic endeavor, BowTie Cause, designing signature bow ties for organizations around the country. He has also since become partner of two major advertising agencies; PROCLAMATION based in Cincinnati, and VMG-Creative in New York. His entrepreneurial spirit has continued to push him in new directions, as Jones currently serves as chairman of investment fund Qey Capital Partners and CEO of Hyur Staffing Services.

Jones is also an author, writing his travelogue/memoir in 2011, "The Sportsman: Unexpected Lessons from anAround the World Sports Odyssey," which recapped his rise to NFL fame, as well as his time as a host of Travel Channel's original series, "Dhani Tackles theGlobe.

In addition to "AdventureCapitalists," Dhani is currently the host of NBC's "Spartan" and serves as a reporter for the Olympics in Rio for NBC.

JEREMY BLOOM

JeremyBloom is the only dual-sport athlete to ski in the Olympics and be drafted into theNFL. He is a three-time World Champion, two-time Olympian, eleven-time World Cup gold medalist and a member of the United States Skiing Hall of Fame. He won a record six straight World Cup events, the most in a single season in the sport's history. He's also an All-American football player at the University of Colorado and played in the NFL for the Eagles and Steelers.

In 2008, Bloom founded Wish of a Lifetime, which grants lifelong wishes to seniors. The non-profit has granted over 1000 wishes in 46 states.

In2010, Bloom co-founded the marketing software company Integrate. The company has raised capital from Comcast, Foundry Group and Liberty Global. Integrate was named as the "Best New Company" at the American Business Awards. Forbes Magazine called Bloom one of the 30most influential people in technology under 30 and in 2013 Bloom was a finalist for the Ernst & Young Entrepreneur of the Year.

He is also a College Football and Olympic Sports Television Analyst and has worked for ESPN,Fox, NBC and The Pac-12 Network.


CRAIG COOPER

Craig Cooper is aserial entrepreneur, venture capitalist, fitness author, and TV host. He wasco-founder of Boost Mobile (USA), the managing director and head of venturecapital at Saban Ventures, and a founding partner in the Softbank CapitalTechnology Fund. His venture capital funds together have raised over $800M andwere early investors in many leading digital media companies including TheHuffington Post, Buzzfeed, xAD, Associated Content, and Buddy Media.

A passionate surfer,skier, mountain biker, adventure racer, scuba diver and waterman, Cooper wasalso formerly a senior associate at Australia's largest national law firm wherehe acted for clients such as United Airlines, The Disney Corporation and DHLInternational. Cooper also co-founded NRG Asia–Pacific – which becameAustralia's largest independent power producer with over AUD5.5 billion inenergy generation assets – and was CEO of E-world Technologies Limited,Australia's largest mobile software company, among other ventures.

"AdventureCapitalists" kicks off a week of premieres including season four of CNBC's hit series"The Profit" premiering Tuesday, August 23 at 10PM ET/PT and new series"Cleveland Hustles" premiering Wednesday, August 24 at 10PM ET/PT.

"AdventureCapitalists" is produced by 3 Ball Entertainment with Todd A. Nelson, DJ Nurre,Ross Weintraub and Grady Candler serving as executive producers. Jim Ackerman and Marshall Eisen are the executive producers for CNBC.

For more information, visit adventurecapitalists.cnbc.com. Follow us on Twitter@CNBCPrimeTV #AdventureCapitalists.

AboutCNBC:

With CNBC in theU.S., CNBC in Asia Pacific, CNBC in Europe, Middle East and Africa, CNBC Worldand CNBC HD , CNBC is the recognized world leader in business news and providesreal-time financial market coverage and business information to approximately386 million homes worldwide, including more than 97 million households in theUnited States and Canada. CNBC also provides daily business updates to 400million households across China. The network's 15 live hours a day of businessprogramming in North America (weekdays from 4:00 a.m. - 7:00 p.m. ET) isproduced at CNBC's global headquarters in Englewood Cliffs, N.J., and includesreports from CNBC News bureaus worldwide. CNBC at night features a mix of newreality programming, CNBC's highly successful series produced exclusively forCNBC and a number of distinctive in-house documentaries.

CNBC also has a vast portfolio of digital products which deliver real-timefinancial market news and information across a variety of platforms. Theseinclude CNBC.com, the online destination for global business; CNBC PRO, thepremium, integrated desktop/mobile service that provides real-time globalmarket data and live access to CNBC global programming; and a suite of CNBCMobile products including the CNBC Real-Time iPhone and iPad Apps.

Members of the media can receive more information about CNBC and itsprogramming on the NBC Universal Media Village Web site at http://www.nbcumv.com/programming/cnbc.

CNBC is a division of NBCUniversal, one of the world's leading media andentertainment companies. For more corporate information, visit www.nbcuniversal.com.

About 3 Ball Entertainment:

3 Ball Entertainment is one of television's mostprolific producers of reality and non-fiction programming, both for broadcastand cable. Fully independent, 3 Ball's current and recent series include AdventureCapitalists for CNBC; Bar Rescue and Back to the Barfor Spike; My Cat From Hell for Animal Planet; LA Hair forWE tv; Kitten Bowl and Kitten Summer Games forHallmark Channel; Kingin' with Tyga for MTV; WWE: BreakingGround for WWE Network; and Extreme Weight Loss (whichairs as Obese in 130 countries). 3 Ball has additional seriesin production and development with networks

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