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MaxPoint Interactive Announces Second Quarter 2016 Earnings Results

  • Expanded access of our digital audience data for brands and advertisers
  • Increased growth in mobile channel by 101% year over year, as mobile impressions accounted for over half of our total impressions in the second quarter of 2016
  • Continued execution against strategic plan for fiscal year 2016

RALEIGH, N.C., Aug. 10, 2016 (GLOBE NEWSWIRE) -- MaxPoint (Nasdaq:MXPT), the company that helps manufacturers and retailers generate in-store sales with its innovative Digital Zip® technology, today announced its financial results for the quarter ended June 30, 2016.

Financial Highlights:

  • Revenue of $35.9 million increased 4% in the second quarter of 2016, compared to $34.5 million for the second quarter of 2015.
  • Revenue ex-TAC1 of $23.2 million increased 9% in the second quarter of 2016, compared to $21.3 million for the second quarter of 2015.
  • Net loss of $6.7 million in the second quarter of 2016 compared to a net loss of $4.9 million for the second quarter of 2015.
  • Adjusted EBITDA1 of $(3.1) million in the second quarter of 2016 compared to $(1.8) million for the second quarter of 2015.
  • Net loss per basic and diluted share of $1.02 in the second quarter of 2016 compared to $0.76 for the second quarter of 2015.
  • Non-GAAP net loss per basic and diluted share1 of $0.87 in the second quarter of 2016 compared to $0.58 for the second quarter of 2015.

"We continued to execute strongly across our strategic initiatives during the quarter, expanding the reach and accessibility of our data, while getting closer to our clients and growing internationally," said Joe Epperson, MaxPoint's Co-founder and CEO. "Today we are announcing partnerships with Adobe and LiveRamp that dramatically expand the universe of customers that can reach MaxPoint's data and intelligence. We're excited about the potential of these new partnerships and we continue to be on-track with our plans for the year."

Second Quarter Operating Highlights:

  • Our total number of enterprise customers1 increased to 764 in the second quarter, up 27% from 601 for the second quarter of 2015.
  • During the quarter, non-display advertising, which includes mobile, video and social, accounted for 49% of revenue, up from 29% of revenue in the second quarter of 2015.
  • During the quarter, revenue from mobile advertising on phones and tablets accounted for 45% of revenue, up from 23% of revenue in the second quarter of 2015.

Business Outlook

The following forward-looking statements reflect MaxPoint’s expectations as of August 10, 2016.

Third Quarter 2016 Guidance:

  • Revenue ex-TAC1 for the third quarter ending September 30, 2016 is expected to be between $23.5 million and $26.5 million.
  • Adjusted EBITDA1 for the third quarter ending September 30, 2016 is expected to be between $(3.5) million and $(1.0) million.

Fiscal Year 2016 Guidance:

  • Revenue ex-TAC1 for the fiscal year ending December 31, 2016 is expected to be between $93.0 million and $97.0 million.
  • Adjusted EBITDA1 for the fiscal year ending December 31, 2016 is expected to be between $(9.5) million and $(7.5) million.

1 Represents a Non-GAAP financial measure or operating performance metric. Please see the discussion below under the heading “Non-GAAP Financial Measures and Operating Performance Metrics” and the reconciliations that follow within this release.

MaxPoint is not able to provide a reconciliation to GAAP revenue or GAAP net loss for its third quarter and full year 2016 Revenue ex-TAC and Adjusted EBITDA guidance at this time because of the difficulty of estimating certain items that are excluded from Revenue ex-TAC and Adjusted EBITDA guidance, such as traffic acquisition costs and the items excluded from net loss to calculate Adjusted EBITDA, the effect of which may be significant.

Reverse Stock Split

On April 25, 2016, we amended our amended and restated certificate of incorporation effecting a 1-for-4 reverse stock split of our outstanding shares of capital stock. The reverse stock split did not change the number of our authorized shares of capital stock or cause an adjustment to the par value of our capital stock. As a result of the reverse stock split, we were required to adjust the share amounts under our equity incentive plans and common stock warrant agreements with third parties. All disclosures of shares and per share data in this earnings release have been retroactively adjusted to reflect the reverse stock split for all periods presented.

Conference Call

The Company will host a conference call today, Wednesday, August 10, 2016 at 5:00PM ET to discuss these results.

The conference call can be accessed at (844) 634-1446 or (503) 343-6038 (International), conference ID #44589138. The call will also be webcast simultaneously at http://ir.maxpoint.com.

Forward-Looking Statements

This press release contains forward-looking statements, including the quotations from management and the statements in "Business Outlook," that are subject to a number of risks, uncertainties, assumptions and other factors that could cause actual results and the timing of certain events to differ materially from future results expressed or implied by such statements including, but not limited to: our limited operating history, particularly as a newly public company, which makes it difficult to evaluate our current business and future prospects; our ability to achieve or sustain profitability; the effects of increased competition in our market and our ability to compete effectively; our ability to attract new customers or increase the allocation of our existing customers' marketing spend to us; our ability to develop new products and services, enhance our existing products and services or make necessary changes to our technology platform or business model; our ability to expand our business internationally; our ability to comply with, and the effect on our business of, evolving legal standards and regulations, particularly concerning privacy and data protection; the seasonality of our business; changes in our customers' advertising budget allocations, agency affiliations or marketing strategies; our dependence on the continued growth of the digital advertising market; our ability to maintain a supply of media inventory or impressions; our ability to retain key employees and attract additional key employees; our ability to maintain effective internal controls; our recognition of revenue from customer subscriptions over the term of the customer agreements; and general market, political, economic and business conditions. Additional factors that could cause actual results to differ materially from those anticipated by our forward-looking statements are described under “Risk Factors” in our Quarterly Report on Form 10-Q for the quarter ended March 31, 2016. Additional information will also be provided in our Quarterly Report on Form 10-Q for the quarter ended June 30, 2016.

You should not rely upon forward-looking statements as predictions of future events. Furthermore, such forward-looking statements are only as of the date of this press release. Except as required by law, we disclaim any obligation to update these forward-looking statements publicly, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future.

Non-GAAP Financial Measures and Operating Performance Metrics

To supplement our consolidated financial statements, which are prepared and presented in accordance with U.S. Generally Accepted Accounting Principles (GAAP), we use the following Non-GAAP financial measures: Revenue ex-TAC, Adjusted EBITDA, Non-GAAP net loss and Non-GAAP net loss per basic and diluted share. We also use number of enterprise customers, which is an operating performance metric. The presentation of this financial information is not intended to be considered in isolation or as a substitute for, or superior to, the financial information prepared and presented in accordance with GAAP.

We use these Non-GAAP financial measures for financial and operational decision-making and as a means to evaluate period-to-period performance. Our management believes that these Non-GAAP financial measures provide meaningful supplemental information regarding our results by (1) excluding certain expenses and charges that may not be indicative of our recurring core business activities; and (2) providing information for comparable periods that help both management and investors assess our operating performance. We believe these Non-GAAP financial measures are useful to investors both because they allow for greater transparency with respect to key metrics used by management in its financial and operational decision-making and because they help our institutional investors and the analyst community analyze our business.

For more information on these Non-GAAP financial measures, see the following descriptions and the tables below captioned "Supplemental Information Including Reconciliations of Non-GAAP Measures to the Nearest Comparable GAAP Measure."

Revenue ex-TAC

Revenue ex-TAC is a Non-GAAP financial measure defined by us as revenue less traffic acquisition costs. Traffic acquisition costs consist of purchases of advertising impressions from real-time bidding exchanges. We believe that Revenue ex-TAC is a meaningful measure of operating performance because it is frequently used for internal management purposes, indicates the effectiveness of delivering results to advertisers and facilitates a more complete period-to-period understanding of factors and trends affecting our underlying revenue performance. A limitation of Revenue ex-TAC is that it is a measure that other companies, including companies in our industry that have similar business arrangements, either may not use or may calculate differently, which reduces its usefulness as a comparative measure. Because of these and other limitations, we consider, and you should consider, Revenue ex-TAC alongside other GAAP financial measures, such as revenue, gross profit and total operating expenses.

Adjusted EBITDA

To provide investors with additional information regarding our financial results, we provide Adjusted EBITDA, a Non-GAAP financial measure. We define Adjusted EBITDA as net loss before income taxes, interest, amortization and write-off of debt discount, amortization and write-off of deferred financing costs and depreciation and amortization, adjusted to eliminate stock-based compensation expense and change in fair value of common stock warrant liabilities.

We have presented Adjusted EBITDA because it is a key measure used by our management and board of directors to understand and evaluate our core operating performance and trends, to prepare and approve our annual budget and to develop short- and long-term operating plans. In particular, we believe the exclusion of certain items in calculating Adjusted EBITDA can provide a useful measure for period-to-period comparisons of our business. Accordingly, we believe that Adjusted EBITDA provides useful information to investors in understanding and evaluating our operating results.

Our use of Adjusted EBITDA has limitations as an analytical tool, and you should not consider it in isolation or as a substitute for analysis of our results as reported under GAAP. Some of these limitations are:

  • Although depreciation and amortization are non-cash charges, the assets being depreciated and amortized may have to be replaced in the future, and Adjusted EBITDA does not reflect cash capital expenditure requirements for such replacements or for new capital expenditure requirements;
  • Adjusted EBITDA does not reflect changes in, or cash requirements for, our working capital needs;
  • Adjusted EBITDA does not reflect the potentially dilutive impact of equity-based compensation;
  • Adjusted EBITDA does not reflect interest or tax payments that may represent a reduction in cash available to us; and
  • Other companies, including companies in our industry, may calculate Adjusted EBITDA differently, which reduces its usefulness as a comparative measure.

Because of these and other limitations, we consider, and you should consider, Adjusted EBITDA together with other GAAP-based financial performance measures, including various cash flow metrics, net loss and our other GAAP results.

Number of Enterprise Customers

Our number of enterprise customers is a key operating metric. We believe our ability to increase the revenue we generate from existing customers and attract new customers is an important component of our growth strategy. We also believe that those customers from which we have generated more than $10,000 of revenue during any trailing twelve-month period best identifies customers that are actively using our solution and contribute more meaningfully to revenue. We refer to these customers as our enterprise customers. Our ability to generate additional revenue from our enterprise customers is an important indicator of our ability to grow revenue over time.

In those cases where we work with multiple brands or divisions within the same company or where the company runs marketing campaigns in multiple geographies, even though multiple insertion orders may be involved, we count that company as a single customer. When an insertion order is with an advertising agency, we consider the company on behalf of which the marketing campaign is conducted as our enterprise customer. If a company has its marketing spend with us managed by multiple advertising agencies, that company is counted as a single enterprise customer.

While the number of our enterprise customers has increased over time, this number can also fluctuate from quarter to quarter due to the seasonal trends in the advertising spend of our enterprise and other customers, which can impact the timing and amount of revenue we generate from them. Therefore, there is not necessarily a direct correlation between a change in the number of enterprise customers for a particular period and an increase or decrease in our revenue during that period.

Non-GAAP Net Loss

We define Non-GAAP net loss as net loss less non-cash stock-based compensation expense. We believe the exclusion of this non-cash charge can provide a useful measure for period-to-period comparisons of our business. A limitation of Non-GAAP net loss is that it is a measure that other companies, including companies in our industry that have similar business arrangements, either may not use or may calculate differently, which reduces its usefulness as a comparative measure. Because of these and other limitations, we consider, and you should consider, Non-GAAP net loss together with other GAAP-based financial performance measures, including various cash flow metrics, net loss and our other GAAP results.

Non-GAAP Net Loss per Basic and Diluted Share

We define Non-GAAP net loss per basic and diluted share as net loss less non-cash stock-based compensation expense per basic and diluted share as adjusted for the conversion of preferred stock in periods presented to assume the conversion of all outstanding shares of convertible preferred stock into common stock, as of the beginning of the period. We consider, and you should consider, Non-GAAP net loss per basic and diluted share together with other GAAP-based financial performance measures, including net loss per basic and diluted share, weighted-average shares used to compute net loss per basic and diluted share, net loss and our other GAAP results.

About MaxPoint

MaxPoint is a marketing technology company that generates hyperlocal intelligence to optimize brand and retail performance. We provide a platform for brands to connect the digital world with the physical world through hyperlocal execution, measurement, and consumer insights.

The company’s proprietary Digital Zip® technology and the MaxPoint Intelligence Platform™ predict the most likely buyers of a specific product at a particular retail location and then execute cross-channel digital marketing programs to reach these buyers. For more information, visit maxpoint.com.


MaxPoint Interactive, Inc. and Subsidiary
Condensed Consolidated Balance Sheets
(Unaudited)
(in thousands, except share data)
As of December 31, As of June 30,
2015 2016
Assets
Current assets:
Cash and cash equivalents $41,143 $27,053
Accounts receivable, net 43,336 36,780
Prepaid expenses and other current assets 1,246 2,575
Restricted cash, short-term 1,861
Total current assets 87,586 66,408
Property, equipment and software, net 19,385 20,288
Other long-term assets 315 109
Total assets $107,286 $86,805
Liabilities and Stockholders’ equity
Current liabilities:
Accounts payable $14,987 $11,508
Accrued expenses and other current liabilities 8,386 9,950
Short-term debt 31,225 27,625
Total current liabilities 54,598 49,083
Other long-term liabilities 955 1,337
Total liabilities 55,553 50,420
Commitments and contingencies
Stockholders’ equity:
Common stock, $0.00005 par value; 500,000,000 shares authorized, 6,560,987 and 6,592,387 shares issued and outstanding as of December 31, 2015 and June 30, 2016, respectively 1 1
Additional paid-in capital 103,114 105,258
Accumulated other comprehensive loss (82) (157)
Accumulated deficit (51,300) (68,717)
Total stockholders’ equity 51,733 36,385
Total liabilities and stockholders’ equity $107,286 $86,805


MaxPoint Interactive, Inc. and Subsidiary
Condensed Consolidated Statements of Operations
(Unaudited)
(in thousands, except share and per share data)
Three Months
Ended June 30,
Six Months
Ended June 30,
2015 2016 2015 2016
Revenue $34,450 $35,939 $63,166 $65,389
Traffic acquisition costs 13,189 12,775 25,118 22,863
Other cost of revenue 3,632 4,932 6,583 9,575
Gross profit 17,629 18,232 31,465 32,951
Operating expenses:
Sales and marketing 12,835 13,205 25,638 26,554
Research and development 5,437 7,081 10,079 13,588
General and administrative 3,716 4,383 7,095 9,701
Total operating expenses 21,988 24,669 42,812 49,843
Loss from operations (4,359) (6,437) (11,347) (16,892)
Other expense (income):
Interest expense 176 236 870 500
Interest income (3)
Amortization and write-off of debt discount 316 1,108
Amortization and write-off of deferred financing costs 52 10 181 28
Derivative fair value adjustment related to common stock warrants (482)
Total other expense 544 246 1,677 525
Loss before income taxes (4,903) (6,683) (13,024) (17,417)
Provision for income taxes
Net loss $(4,903) $(6,683) $(13,024) $(17,417)
Net loss per basic and diluted share of common stock $(0.76) $(1.02) $(2.97) $(2.65)
Weighted-average shares used to compute net loss per basic and diluted share of common stock 6,474,296 6,581,722 4,379,212 6,573,467


MaxPoint Interactive, Inc. and Subsidiary
Condensed Consolidated Statements of Cash Flows
(Unaudited)
(in thousands)
Six Months
Ended June 30,
2015 2016
Cash flows from operating activities:
Net loss $(13,024) $(17,417)
Adjustments to reconcile net loss to net cash used in operating activities:
Depreciation and amortization 2,642 4,612
Stock-based compensation expense 1,706 1,778
Change in fair value of warrants (482)
Bad debt expense 328
Loss on disposal of asset 4
Amortization and write-off of debt discount 1,108
Amortization and write-off of deferred financing costs 181 28
Changes in operating assets and liabilities:
Accounts receivable 6,194 6,175
Prepaid expenses and other current assets (892) (1,312)
Security deposits (13) (20)
Accounts payable (3,591) (3,704)
Accrued expenses and other current liabilities 2,562 1,559
Other long-term liabilities 497 382
Net cash used in operating activities (3,112) (7,587)
Cash flows from investing activities:
Purchases of property, equipment and software (3,593) (1,251)
Capitalized internal-use software costs (3,064) (3,581)
Changes to restricted cash 1,602 1,861
Net cash used in investing activities (5,055) (2,971)
Cash flows from financing activities:
Proceeds from the issuance of common stock in initial public offering, net of underwriting discounts and commissions 69,518
Payments of costs related to initial public offering (1,953)
Proceeds from debt 9,150 3,400
Repayment of debt (27,500) (7,000)
Proceeds from stock option exercises 645 73
Proceeds from issuance of common stock under employee stock purchase plan 202
Payments for repurchases of common stock (125)
Payments of issuance costs related to debt (57) (54)
Net cash provided by (used in) financing activities 49,803 (3,504)
Effect of exchange rate changes on cash and cash equivalents 6 (28)
Net increase (decrease) in cash and cash equivalents 41,642 (14,090)
Cash and cash equivalents at beginning of period 12,949 41,143
Cash and cash equivalents at end of period $54,591 $27,053


MaxPoint Interactive, Inc. and Subsidiary
Condensed Consolidated Statements of Cash Flows (continued)
(Unaudited)
(in thousands)
Six Months
Ended June 30,
2015 2016
Supplemental disclosures of other cash flow information:
Cash paid for interest $1,024 $529
Supplemental disclosures of non-cash investing and financing activities:
Purchases of property, equipment and software included in accounts payable and accruals $2,125 $336
Additions to property, equipment and software from other long-term assets $ $213
Stock-based compensation capitalized in internal-use software costs $ $216
Vesting of restricted stock subject to repurchase $57 $
Issuance of lender warrants allocated to debt discount $335 $
Conversion of convertible preferred stock to common stock $25,476 $
Warrant derivative liability reclassified to additional paid-in capital $1,132 $
Liability-based option awards reclassified to additional paid-in capital $288 $
Deferred offering costs included in accounts payable and accruals $351 $
Deferred offering costs reclassified to additional paid-in capital $3,782 $


MaxPoint Interactive, Inc. and Subsidiary
Supplemental Information Including Reconciliations of Non-GAAP Measures
to the Nearest Comparable GAAP Measure
Unaudited Key Financial and Operating Performance Metrics
(in thousands, except number of enterprise customers)
Three Months
Ended June 30,
Six Months
Ended June 30,
2015 2016 2015 2016
(in thousands, except number of
enterprise customers)
Revenue $34,450 $35,939 $63,166 $65,389
Revenue ex-TAC $21,261 $23,164 $38,048 $42,526
Adjusted EBITDA $(1,789) $(3,102) $(6,999) $(10,286)
Number of enterprise customers 601 764 601 764


Unaudited Reconciliation from GAAP Revenue to Non-GAAP Revenue ex-TAC
(in thousands)
Three Months
Ended June 30,
Six Months
Ended June 30,
2015 2016 2015 2016
(in thousands)
Revenue $34,450 $35,939 $63,166 $65,389
Less: traffic acquisition costs (13,189) (12,775) (25,118) (22,863)
Revenue ex-TAC $21,261 $23,164 $38,048 $42,526


Unaudited Reconciliation from GAAP Net Loss to Non-GAAP Adjusted EBITDA
(in thousands)
Three Months
Ended June 30,
Six Months
Ended June 30,
2015 2016 2015 2016
(in thousands)
Net loss $(4,903) $(6,683) $(13,024) $(17,417)
Adjustments:
Interest expense 176 236 870 500
Interest income (3)
Amortization and write-off of debt discount 316 1,108
Amortization and write-off of deferred financing costs 52 10 181 28
Provision for income taxes
Depreciation and amortization 1,436 2,380 2,642 4,612
Stock-based compensation 1,134 955 1,706 1,994
Change in fair value of warrants (482)
Adjusted EBITDA $(1,789) $(3,102) $(6,999) $(10,286)


Unaudited Depreciation and Amortization included in GAAP Net Loss
(in thousands)
Three Months
Ended June 30,
Six Months
Ended June 30,
2015 2016 2015 2016
(in thousands)
Other cost of revenue $998 $1,692 $1,798 $3,319
Sales and marketing 101 120 189 233
Research and development 316 536 618 999
General and administrative 21 32 37 61
Total depreciation and amortization $1,436 $2,380 $2,642 $4,612


Unaudited Stock-Based Compensation included in GAAP Net Loss
(in thousands)
Three Months
Ended June 30,
Six Months
Ended June 30,
2015 2016 2015 2016
(in thousands)
Other cost of revenue $25 $21 $38 $42
Sales and marketing 271 186 421 408
Research and development 372 369 547 758
General and administrative 466 379 700 786
Total stock-based compensation $1,134 $955 $1,706 $1,994


Unaudited Reconciliation from GAAP Net Loss to Non-GAAP Net Loss
(in thousands)
Three Months
Ended June 30,
Six Months
Ended June 30,
2015 2016 2015 2016
(in thousands)
Net loss $(4,903) $(6,683) $(13,024) $(17,417)
Stock-based compensation 1,134 955 1,706 1,994
Non-GAAP net loss $(3,769) $(5,728) $(11,318) $(15,423)


Unaudited Reconciliation from GAAP Net Loss per Basic and Diluted Share to
Non-GAAP Net Loss per Basic and Diluted Share
(in thousands, except share and per share data)
Three Months
Ended June 30,
Six Months
Ended June 30,
2015 2016 2015 2016
(in thousands, except share and per share data)
Net loss $(4,903) $(6,683) $(13,024) $(17,417)
Weighted-average shares used to compute net loss per basic and diluted share of common stock 6,474,296 6,581,722 4,379,212 6,573,467
Net loss per basic and diluted share of common stock $(0.76) $(1.02) $(2.97) $(2.65)
Non-GAAP net loss $(3,769) $(5,728) $(11,318) $(15,423)
Weighted-average shares used to compute net loss per basic and diluted share of common stock 6,474,296 6,581,722 4,379,212 6,573,467
Weighted-average share impact based on actual conversion of convertible preferred stock (2,276,546)
Non-GAAP adjustment for convertible preferred stock 3,712,206
Non-GAAP shares used to compute Non-GAAP net loss per basic and diluted share of common stock 6,474,296 6,581,722 5,814,872 6,573,467
Non-GAAP net loss per basic and diluted share of common stock $(0.58) $(0.87) $(1.95) $(2.35)


Contacts Public Relations Contact: Patrick Foarde patrick.foarde@ketchum.com 404-879-9254 Investor Relations Contact: Denise Garcia ir@maxpoint.com 800-916-9960

Source:MaxPoint Interactive, Inc.