How much would you be willing to pay to own something left behind by your favorite celebrity? For one particularly determined Marilyn Monroe fan, the price tag associated with owning a bit of Hollywood history cost him nearly $40,000.
Last week, Julien's Auctions sold off a slate of star-studded memorabilia that included, among other unusual items, two locks of Monroe's hair.
The locks from the estate of Monroe super-fan Frieda Hull, who had obtained the hair from the Tinseltown starlet's hairdresser, sold for a whopping $70,000 combined. Julien's originally expected the hair to sell for only a few thousand dollars.
One of the bidders on Monroe's golden tresses was Remi Gangarossa, a 31-year-old Chicago financial professional. Despite his relatively young age, Gangarossa told CNBC he'd been "infatuated" with Hollywood and one of its most tragic icons for most of his life.
"I'm a pretty big saver," Gangarossa—who grew up in Buffalo, New York—said in a phone interview. "Every so often there are things in this world that are impossible to come by. I saw an opportunity to be a part of Marilyn Monroe legacy."
Julien's does not disclose the winners of its auctions, but representatives of the company confirmed to CNBC that Gangarossa had indeed placed the winning bid on Monroe's hair.
In addition, Gangarossa produced an invoice showing he paid more than $37,000 for the Hollywood curio, a purchase that he told CNBC did not leave him financially strapped or in debt.