Rockstar Games, the creators of the "Grand Theft Auto" series, has announced its first new game in five years. And investors in the developer's parent company Take-Two Interactive Software are already salivating.
After a two day tease campaign on Twitter, Rockstar formally unveiled "Red Dead Redemption 2" Tuesday, the sequel to its critically lauded and fast selling 2010 shooter that was set in the old West. A trailer for the game will release on Thursday.
Shares of Take-Two spiked Monday when Rockstar began its Twitter teaser campaign. The stock is up nearly 6 percent from its close on Friday afternoon, but was essentially flat on Tuesday.
The game will be released in the fall of 2017 for Sony's PlayStation 4 and Microsoft's Xbox One. At this time, the company has not announced a PC version of the game (though Rockstar typically ports its titles to PC a year or so after console launches).
"With 'Red Dead Redemption 2,' the team is working hard to push forward our vision for interactive entertainment in a truly living world," said Sam Houser, founder of Rockstar Games, in a statement. "We hope to deliver players an epic experience that builds upon everything we've learned making games."
Gamers and analysts have long-expected Rockstar to confirm that a sequel to "Red Dead Redemption" was its next title, but the developer has remained steadfastly silent. Its last title, "Grand Theft Auto V," was announced in 2011. That game has gone on to sell more than 65 million copies since its 2013 release.
"Red Dead Redemption" is no "GTA". But it's still a monster franchise. The previous installment of the game has sold 14 million copies as of August 2015. And analysts say they expect "RDR 2" to be a big hit as well.