Business News

CCTV Script 03/11/16

This is the script of CNBC's news report for China's CCTV on November 3, Thursday.

Welcome to CNBC Business Daily, I'm Qian Chen.

On Oct. 27, campaigns and super-PACs filed their final pre-election reports on fundraising and spending with the Federal Election Commission.

The period covers Oct. 1 through Oct. 19. Here's where the candidates stand:

Hillary Clinton continues to dominate the money race-now having raised $1.3 billion this election-thanks in large part to a cadre of wealthy donors sending tens of millions of dollars into super-PACs.

Trump has raised about $795 million.

As of Oct. 19, Clinton's campaign has spent 93 percent of what it has raised so far, leaving her $62.4 million cash on hand.

Trump's campaign has spent 96 percent of what it has raised so far, with $16 million cash on hand left.

So where did all the spending go? Let's take a look at the following pie charts.

According to expenditures released by non-profit organization Center for Responsive Politics (CRP), the Clinton campaign has spend $125.1 million on media, $60.5 million on salaries, $28.5 million on administrative, $14.7 million on fundraising and a total $27.1 million on unclassifiable and other spendings.

One thing to note - The numbers are calculated from contributions of more than $200 from individuals, as reported to the Federal Election Commission.

PAC dollars are not included.

Now let's take a look at how Trump spent his campaign money.

As you can see from the pie chart, $30.4 million on media, $18.3 million on administrative, $7.2 million on campaign expenses, a total of 18.2 million on unclassifiable and all other spendings. And a new category - Strategy & Research has cost $6.4 million

Just like past elections, this ongoing battle is still burning money, but it might be the first time in recent political history that spending on US elections is falling.

The 2016 presidential race is seeing less than half the level of television advertising witnessed in the last presidential campaign in 2012, according to the latest analysis by the nonprofit Wesleyan Media Project. The ongoing study of TV ad data provided by Kantar Media/CMAG found 117,000 presidential ads aired between Sept. 16 and Oct. 13, compared to 256,000 ads during the same time period in 2012.

The drop-off in TV advertising is largely attributed to the unconventional Republican nominee, Donald Trump, whose campaign has been driven mainly by free media coverage. However, she noted that the number of ads favoring Democratic nominee Hillary Clinton this year are only half the number of ads aired four years ago in support of the re-election of President Barack Obama.

CNBC Qian Chen, reporting from Singapore.

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