Meet Donald Trump's secret weapon in winning the presidency

How Jared Kushner won Trump the White House

President-elect Donald Trump achieved what many thought was impossible: Run a controversial and unconventional campaign as a political outsider on a shoestring budget and win. His surprise win owes a considerable debt to Jared Kushner, who took over all data efforts to help land his father-in-law the presidency, Forbes reports.

"It's hard to overstate and hard to summarize Jared's role in the campaign," billionaire and Trump supporter Peter Thiel told Forbes. "If Trump was the CEO, Jared was effectively the chief operating officer."

As a trusted campaign advisor, Kushner built the campaign's data operation into a 100 person team aimed at fine-tuning fundraising efforts and reaching voters. Ultimately, this data powerhouse would dictate decisions made by the Trump campaign.

"I assume he'll be in the White House throughout the entire presidency," News Corp. billionaire Rupert Murdoch told Forbes. "For the next four or eight years he'll be a strong voice, maybe even the strongest after the vice president."

Read the full Forbes post here.