Shoppers trying to navigate Macy's website hit a road block Friday afternoon, as an overflow of traffic caused a "temporary shopping jam."
A message popped up telling shoppers that they should wait roughly 10 seconds, then refresh their browser, to enter the site. Once the page was reloaded, however, another glitch prevented some customers from adding items to their carts.
The issues came up on what is seen being one of the largest days of the year for online sales. Digital revenues are expected to rise 11.3 percent on Black Friday to $3.05 billion, according to Adobe Digital Insights.