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Pro Analysis

Buy McDonald's on new burger launches in 2017, Instinet says

McDonalds Big Mac
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McDonalds Big Mac

Investors should buy McDonald's on the growth potential from new burgers next year and the roll out of its smartphone ordering system, according to Instinet, which upgraded shares of the restaurant chain to buy from neutral.

"We are impressed with McDonald's potential product pipeline heading into 2017," analyst Mark Kalinowski wrote in a note to clients Monday.

"Big Mac and French fry line extensions, platforms for customization, fresh beef and further menu innovation have been in test across multiple U.S. geographies. Add in a likely national rollout of its new mobile order-and-pay and we see a number of potential growth drivers for McDonald's."