The New York Times has been one of President Donald Trump's biggest targets as he rails against the media and what he calls "fake news," but the media company's CEO told CNBC on Thursday the paper aims to be objective in its coverage.
In fact, while Trump has described The New York Times as "failing," Mark Thompson said it is anything but.
"This is the danger with fake news. Even the president of the United States can be taken in by it and end up saying things which aren't true. We're not failing. We are growing our audiences. We are growing our subscriptions," Mark Thompson said in an interview with "Power Lunch."
Trump has tweeted several times about the The New York Times since winning the election. Earlier this week he advocated someone buy the "failing" newspaper.
Somebody with aptitude and conviction should buy the FAKE NEWS and failing @nytimes and either run it correctly or let it fold with dignity!
The New York Times responded by pointing out that its subscriptions have actually soared.
.@realDonaldTrump Fact check: @nytimes subscribers & audience at all-time highs. Supporting independent journalism matters.
On Thursday, the company reported it had a net of 276,000 new digital subscribers in the fourth quarter, the best quarter since 2011.