Shares of the Big Three American car companies fell Monday after the automakers' March sales reports showed declining passenger car sales.
Shares of Ford finished the day over 1 percent lower after the company reported a year-over-year sales decline of 7.2 percent. Despite market trends shifting toward SUVs, Ford crossover deliveries fell 2 percent for March. Car sales, in the face of steep market headwinds, took a 24.2 percent dive. Ford, though, got a boost by 10 percent growth in the F-Series line of pickups, one of its most profitable products.
"Our high-series Super Duty trucks and all-new F-150 Raptor drove double-digit F-Series sales gains in March, along with the strongest year-over-year increase in transaction prices of any truck manufacturer in the industry," Mark LaNeve, Ford vice president, U.S. marketing, sales and service, said in a release.