Seasoned HR Software Executive, Patrick Amaral joins gr8 People as Chief Customer Officer

PHILADELPHIA, April 11, 2017 (GLOBE NEWSWIRE) -- gr8 People Inc., a leader in enterprise recruiting software for Corporate and Recruiting Process Outsourcing (RPO) Enterprises, today announced its appointment of HR Tech veteran Patrick Amaral to its newly established position of Chief Customer Officer (CCO) reporting directly to CEO, Diane Smith and COO Jayne Kettles. In this role, Patrick will be responsible for gr8 People’s global customer advocacy and for ensuring customer centricity is at the core of gr8 People’s growth strategy.

"One of the key priorities for gr8 People has always been putting the customer experience at the heart of everything we do, and the addition of Patrick will represent an even bigger step-change for us all over the world," said Diane Smith, CEO of gr8 People. “We are proud to welcome such a customer-focused, results-driven expert to the executive team. As we rapidly grow into new customer segments, and continue our global expansion, it is key that we consistently drive the customer journey across the entire company. At this exciting stage of our growth, it was the right time to bring Patrick in as our Chief Customer Officer. He will ensure the voice of the customer continues to take center stage in developing and executing our platform and services strategies.”

Patrick has been an active leader in the SaaS & Cloud industry for more than 18 years and was on the executive leadership team of VirtualEdge, a worldwide leader in Talent Lifecycle Software where he built and oversaw the company’s global implementation and services programs, helping the company grow from a startup and ultimately to be acquired by ADP. Most recently he joins gr8 People from Billtrust, where he was Vice President of Business Development and VP of Client Services.

"Orchestrating great customer experiences and having a meaningful dialogue is absolutely vital to success today," said Patrick. “gr8 People has created the only one-experience platform that offers an unfair advantage for companies to compete for talent around the world. I am elated to join the team and look forward to leveraging my experience to accelerate great customer outcomes while driving continuous growth.”

About gr8 People
gr8 People is 100 percent purpose-built to deliver the unfair advantage companies demand to compete for talent around the world. It’s the enterprise Platform that brings CRM, recruitment marketing, hiring and on-boarding together; connecting entire talent ecosystems into one-experience of performance, agility and results. It’s everything talent professionals need to Recruit gr8. Worldwide. To learn more, visit

Alex Fricke 215-693-1122

Source: gr8People, Inc.