July 26 (Reuters) - Alaska Air Group Inc, the fifth largest U.S. carrier, reported a 13.8 percent rise in quarterly profit, helped in part by improving average fares.
Passenger unit revenue, which compares sales to flight capacity, rose 1.3 percent in the second quarter ended June 30.
Net income rose to $296 million, or $2.38 cents per share, in the quarter from $260 million, or $2.10 per share, a year earlier.
Total operating revenue rose 40.7 percent to $2.10 billion. (Reporting by Ankit Ajmera in Bengaluru; Editing by Anil D'Silva)