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UPDATE 1-Verizon's quarterly revenue beats estimates, subscribers rise

(Adds share price, analyst estimates)

July 27 (Reuters) - Verizon Communications Inc on Thursday reported quarterly revenue that topped expectations as the No. 1 U.S. wireless carrier attracted more subscribers with its unlimited data plan.

Shares were up 1.6 percent to $45.10 in premarket trading.

Net income attributable to Verizon rose to $4.36 billion, or $1.07 per share, in the second quarter, from $702 million, or 17 cents per share, a year earlier.

Excluding items, earnings were 96 cents per share.

Total operating revenue edged up to $30.55 billion from $30.53 billion a year earlier.

Analysts expected adjusted earnings per share of 96 cents on revenue of $29.91 billion, according to Thomson Reuters I/B/E/S.

In the quarter, Verizon added 614,000 subscribers who pay a monthly bill, the industry's most valuable customers. (Additional reporting by Aishwarya Venugopal in Bengaluru; Editing by Saumyadeb Chakrabarty and Jeffrey Benkoe)