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Weakened sterling steadies ahead of retail sales

* Graphic: sterling and gilt yields http://bit.ly/2dgAXn1

* Graphic: World FX rates in 2017 http://tmsnrt.rs/2egbfVh

* Graphic: Trade-weighted sterling since Brexit vote http://tmsnrt.rs/2hwV9Hv

LONDON, Aug 17 (Reuters) - Britain's pound held its ground on Thursday ahead of a third day of monthly data on the economy that comes amid growing noise around the conduct of Brexit negotiations with Europe.

Sterling fell to its weakest against the euro in 10 months on Wednesday and is trading around a five-week minimum against the dollar. It has been hit by a collapse of expectations for a rise in Bank of England interest rates over the next year.

Ahead of retail sales data at 0830 GMT, the pound traded flat at $1.2890 and around 0.1 percent stronger at 91.24 pence per euro.

"The monthly data have been so volatile recently that it is hard to see the underlying trend, but like most other domestic activity indicators, the pace of growth appears to be slowing," said Adam Cole, head of G10 FX strategy at RBC Capital Markets in London.

Retail sales are expected to have risen 1.4 percent on the year in July.

Sky News, citing unidentified sources, reported on Wednesday that Britain and the European Union may have to delay talks on their post-Brexit relationship until December as sufficient progress may not be made on the first stage of talks.

The government's Brexit department, however, said Britain is confident it would make enough progress by October to move to the next phase of the talks.

Separately, a survey of chief financial officers by Thomson Reuters showed a majority of businesses are yet to change their strategic planning due to Britain's decision to leave the European Union.

"None of this noise has done sterling any good," said a dealer with one London-based broker. "People are only getting more nervous about the process, but we are just about holding up." (Editing by Matthew Mpoke Bigg)