CLEVELAND--(BUSINESS WIRE)-- The B’laster Corporation – makers of the #1-selling penetrant, PB B’laster – announced today the appointment of Steven Matchinga as Senior Automotive Segment Manager.
In his new role, Matchinga is responsible for the management and growth of the company’s sales through the automotive channel, including managing external sales representatives. As a member of the B’laster sales team, he also oversees the launch of new products into the automotive channel. He reports to Ted Bradley, director of sales.
“Steve brings extensive sales expertise to our team, and we’re thrilled to have him on board,” said Kurt Gabram, president of B’laster Corporation. “As we mark our 60th anniversary this year and continue to execute on our aggressive growth strategy, Steve will be an excellent asset to the organization.”
Matchinga brings more than 20 years of sales experience to B’laster, most recently with Turtle Wax of Addison, Ill. While there, he managed nine distribution channels, including automotive, as well as key accounts in the big box, automotive and industrial retail markets. Prior to Turtle Wax, Matchinga served as national accounts manager for The Yankee Candle Company and spent more than a decade in various sales roles of increasing responsibility with The Scotts Miracle-Gro Company. He is a graduate of Kent State University.
For more information about B'laster Corporation, call (800) 858-6605 or visit www.blastercorp.com. You can also find B'laster on Facebook: www.facebook.com/BlasterProducts and Twitter: www.twitter.com/BlasterProducts.
About B'laster Corporation
Since 1957, B’laster Corporation has manufactured penetrants, lubricants, rust inhibitors and a full line of specialty, highly concentrated formulas for the automotive, industrial and hardware industries. Known for PB B’laster, the #1-selling penetrant, B’laster delivers products born from professional applications where only the strongest survive. As Rust Belt Warriors, we can promise that by the time a B'laster product ends up in your hands, it's only because the pros have confirmed it's the best.
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The B’laster Corporation
Stephanie Prause, 216-525-1723
Corporate Communications Manager
Source: The B’laster Corporation